GORGEOUS press release v2 (PDF)




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Contact: Rob Lebow
roblebow@gmail.com
760-327-3781 studio
323-717-3897 cell
Media Advisory

New Photography Book GORGEOUS Promotes Progressive
Gender Concepts and Invites Brooklyn’s LGBTQ Community to
Pose for Portrait Series
What: “F*CK’N GORGEOUS,” a party and open-call for photo book GORGEOUS
When: Sunday, April 6, 2014 2pm-6pm
Where: Secret Project Robot, 389 Melrose Street, Brooklyn 11237
Who: The GORGEOUS Project with special host Penny Arcade
If there is one book that you truly cannot judge by its cover, its GORGEOUS – an intimate
portrait collection that spotlights the style, struggles, and successes of queer artists and
performers who live life beyond traditional gender norms.
“Our goal is to entertain, empower and challenge societal gender norms by celebrating
individuality and the outrageous beauties in our book,” said co-creator and
photographer Rob Lebow.
"We’re using very specific lighting, framing, color scheme, styling and retouching to
create something unique and special,” said Creative Director Masha Kupets-Navarre.
Among the book’s current subjects:
Armen Ra – Iranian-American music artist and Theramin master who recently released
his documentary “When My Sorrow Died.”
Buck Angel – Born biologically female, Buck transitioned to male and forged a successful
career as a porn star, which he documents in “Mr. Angel,” recently released on Netflix.
Tammie Brown – Arguably the quirkiest of all RuPaul’s Drag Race contestants
“I’m proud to be part of GORGEOUS because it celebrates individuality in the LGBT
community, which at large is more conservative than it should be,” Armen Ra said. “I
hope it will inspire and inform LGBT youth and make the world a bit more ‘gorgeous’ for
them.”
NEXT STOP: BUSHWICK
On April 6, GORGEOUS invites Brooklyn’s LGBTQ community to ‘F*CK’N GORGEOUS,’ an
open event where attendees can get their photo taken for the book, which is scheduled
for release in September 2014. The event will be co-hosted by Penny Arcade, one of
New York’s most legendary performance artists.
"I hope that GORGEOUS will trigger people into questioning and supporting their ideas
about identity and self expression, preferably their own," said Penny Arcade.
For interviews and/or to attend the event, please contact:
Rob Lebow, roblebow@gmail.com | 760-327-3781 (studio) | 323-717-3897 (cell)






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