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Digital Marketing [Infographic] www.pixaal.com.pdf


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EXTERNAL SEO
HEADLINE
404 Custom Page
Create a custom error
page so that it is not
considered as a
broken link in your site

Keywords Rich Content
Repeat your keywords 3-4 times in your body text for
optimization but of course it will need be relevant to
your content. And if possible, use the keyword once
in the heading and in hyperlinks

Directory
Submission

Social
Bookmarking

Blog
Comment

Partcipate
in Q&A sites

Proper headings give
clear hierarchy to your
site and keywords in
heading is also useful

Optimizing
image
Try to attach a
desciription to each
image file that you
have on your site. By
giving ALT properties
to your images, search
engine can now read
them

Robots.txt
Think of it as a guide
to let Google robot
knows where to crawl.
Let it know which
pages you allow it to
go to. For example,
allow it to crawl your
whole site except the
admin area

Inbound Link
The more other people
directly click the link to
your site, the more
traffic you will get

Further increase your web presence on the internet, with
ways such as: directory submission, social bookmarking (by
using sites like Reddit, Digg, StumbleUpon, etc), commenting in blogs. In addition, we can participate in Q&A sites,
forums, and so on