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lightroom 4 presets .pdf


Original filename: lightroom 4 presets.pdf
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Lightroom Presets: How To Use Them
A whole new set of skills have been born over the last couple of decades and this is all the more true
of the most recent years, which have seen computer users young and old learning how to create the
perfect website, the perfect blog and the perfect digital images. With any new technology there will
always be a wave of disapproval from some people who think that using it is somehow taking the
easy way. While there is some room for sympathy with this point of view – the Luddites after all
were motivated by the fear of job losses – progress means that times change without permission.
The fact of the matter is that there is a whole new generation of photographers – some of them
older than others – who are using the results of this technological progress to create some images
that might either go on public display or be used in their own websites. There is a slightly snobbish
viewpoint that says anyone with a digital camera now considers them a photographer. The truth is
that someone with a digital camera using lightroom presets has probably already done quite a
lot of learning to get to the point where they can effectively use both.
Every technological advance has been accompanied by that cynicism. While on one side you have
those excited by the doors those advances open for them, on the other there are many who are of
the opinion that those doors will be used to allow anyone regardless of talent to put themselves on
the same level as those who worked without the technology. It might be more accurate however to
say that those who use lightroom 4 presets and those who never would are merely people with
talents of entirely different natures. There is no need for rivalry between the two.
For those using Lightroom presets, it is not as though the ability to create something stunning is
suddenly handed to them at the expense of those who have slaved away in darkrooms. People who
use this software still have to pick the right image and give it the right treatment in order to make it
into the finished article. The “chancers” who just take a common or garden photograph and stick a
preset treatment on it will stand out a mile from those who have applied a mix of talent and hard
work to get their photograph just the way they wanted it, and how they visualised it in their minds.
You can't download talent. The perfect use of the technology available still requires the user to be
as adept with the technology as an analogue photographer is with their equipment. It is nothing but
grossly unfair to the photographers of the digital age to say that they are simply using hacks and
short cuts to get to where they are. They are using what is available to them, and that includes the
talent that comes from within.


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