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Marketing, Design, & Social Media Professional

w: | e: | p: 205 544 5029

Public Relations Coordinator & Graduate Assistant
University of Alabama Women’s Resource Center
Tuscaloosa, AL | August 2012 - May 15, 2014



Aug. 2012
Mar. 2014
Facebook likes
increased by 94.4%
since I began managing
the WRC page in 2012.

Increased WRC organic Facebook
reach from 104 (Aug. 2, 2012) to
2,636 (Mar. 13, 2014)
Maintained press contact with
organizations such as The Crimson
White & WVUA, as well as wrote
press releases in AP style.
Managed a listserv of over 2,700 email
recipients and increased email open rates
from 300 to 750 opens weekly.

Sales Team Leader & Summer Intern
University Directories Publications
Florence, AL | May 2013 - July 2013


Designed advertising &
promotional materials for
over 50 events in 2013-14.

Marketing Consultant
Washington Country Economic Development Initiative
Chatom, AL | September 2012 - May 2013

Worked with another
team member to achieve
$16,135 in sales during
summer internship.
Personal sales
performance ranked #36
in Southeastern region.
Averaged 25 in-person
sales calls each day of 12
week internship.

Advised clients in ways
to better market their
businesses and designed
advertisements for clients
such as The Princeton
Review, State Botanical
Garden of Georgia, and The
University of North Alabama
for print publication.

Attended week-long Sales Foundations Academy
at UNC-Chapel Hill. Learned essential sales skills,
team management, and sales goal-setting.

AP style



photoshop marketing

communications social media

microsoft office suite

Visual brand consultant: designed a 37 page
publication for Washington County to be
distributed to potential businesses.

Worked with a team of four graduate marketing
students to develop marketing aimed in bringing
business growth into rural areas in Alabama.

The University of Alabama, May 2014
Master of Science in Marketing
and Management
Graduate Candidate
GPA: 3.75/4.0

The University of Alabama, May 2012
Bachelor of Arts in Communication and
Information Sciences
Concentration: Visual Journalism
GPA: 3.18/4.0

The University of Alabama, May 2012
Bachelor of Arts in General Music
GPA: 3.18/4.0

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