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Consumer Mailing Lists .pdf



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Consumer Mailing Lists
We provide multi-channel direct marketing services with a specialty in postal, email
and telephone list solutions, as well as banner ads on social media. Our website has
been re-designed to provide real-time access to our database and marketing tools
for end users, brokers and agencies.

WE KNOW DATA
Our staff is here to assist you in your next direct marketing campaign.
We pride ourselves in the professionalism and efficiency of our team and our ability
to adapt to our clients' needs. Exact Data's success is attributed to the long lasting
relationships we form with our clients. Our product is data, but our strength is our
people

WHAT IS YOUR SUCCESS METRIC
Use our Return on Investment calculator. AdROI is the standard measure of
advertising effectiveness. The return on the amount of money brought into a
business for each advertising dollar spent is the most effective method to relate
advertising dollars spent to revenue.

Social Media: Advertise on Facebook
Target more local customers and build your brand with Social Media – Risk Free.
Every day, more time is spent on Facebook than anywhere else online. Facebook ads
put you in the center of engagement. Take the guess work out of your success.

SHOP LISTS: SEARCH OVER 75,000 DATA CARDS HERE
Exact Data houses the largest, free catalog of postal, email and telephone lists
available anywhere. Real-time counts, pricing, available outputs and selects.
Search now for the best Business, Consumer, and International lists in preparation
for your next direct marketing campaign.
242 million consumer records
+ 54 million business records

About Us
Exact Data provides multi-channel direct marketing services with a specialty in
postal, email, and telephone solutions, and targeted social media ad placement.
Encompassing the entire lifecycle of customer information, Exact Data services can
help you:
Verify and update customer information
Improve direct marketing campaign results
Attract long-term and repeat customers

Relevant Facts
Founded in 2001, as Custom Offers LLC
Acquired by Mosaic Group, 2002, renamed Mosaic Data Solutions
Acquired by Organ Worldwide, 2003, renamed ConsumerBase LLC
Board of Advisors includes Gidon Cohen, Howard Breen, 2003
Headquartered in Evanston, Illinois. Office in Sterling, Virginia
Jack Kraft added to Board of Advisors, 2006
Opened technical office in Donetsk, Ukraine 2007
2,974 active clients, 2010
Jeff Taylor added to Board of Advisors, 2011
4,608 active clients; recognized by Inc5000, 2011
Ranked number one in data card quality by NextMark, 2 quarters, 2011
Created ListFinder.com and NetPostmaster.com in 2011
Robert Blackwell added to Board of Advisors, 2012
Opened sales office in Chicago, 2012
Created FastCount.com in 2012
Ranked number one in data card quality by NextMark, 4 quarters in a row,
2012
5,495 active clients; recognized by Inc5000, 2012

Launched proprietary B2B email and postal database, 2013
Created industry's first video data card, May 2013
Ranked number one in data card quality by NextMark, 7 quarters in a row,
2013
100+ employees
Created ePostmaster.com, 2013
Ranked number one in data card quality by NextMark, 10 quarters in a row,
2014
First Social Media sale, July 2014

Consumer Data
Exact Data sources consumer data from national database with approximately 210
million names, postal addresses, and telephone numbers, with approximately 700
selects, originating from over 2,000 different sources. Exact Data overlays its
permission compliant, opt-in email address database from over 100 sources on that
national database, to make what we believe is the best, most accurate and up to date
multi-channel consumer database on the market. The database is compared to the
USPS National Change of Address file every 60-days, and updated as necessary. And
15 to 20 million new email addresses are acquired each month, a rigorous,
proprietary hygiene process is performed, and approximately 10%, or 1.5 to 2.0
million new email addresses, are appended to the national database.
Exact Data deploys email to portions of its database daily with client offers. Each
email deployed is attributed to one of the following categories or "behaviors":
Airline Travel, Alcohol, Apparel, Auction, Auto Comparison Sites, Auto Insurance,
Automobile Loans, Automobile Offers/Deals/Coupons, Beauty, Business
Opportunity Seekers, Business Travel, Cable/Internet Services, College, Computer
Hardware Products, Computer Software Products, Computer Printer Products,
Dating Services, Electronics, Entertainment, Fitness, Food, Gambling, Gift and
Collectibles, Health Insurance, Home Business, Home Improvement, Hotel, Legal
Services, Long Distance, Membership Clubs, Life Insurance, Membership
CD/DVD/Books, Military, Pleasure/Vacation Travel, Research and Surveys,
Sweepstakes/Premiums, Trade School, Weight Loss, Wellness, Wireless.
When the email recipient opens or clicks on the email received, the time, date, and
category/ "behavior" of the click are recorded real time back to the national
database. This is how we are able to make available specific "behaviors", including
our multi-clicker selects available on a 30, 60 or 90-day hotline, for email, postal or
telephone. This is also how we know which data is most responsive.

Business Data
Dun & Bradstreet (D&B) is the foundation of the B2B records in the Lipson Business
Database. It is derived from a multitude of sources, including government records,
licensing boards, municipal directories, telephone and office machine hookups,
internet connections and searches, memberships, attendee registers, web site
registrations, DBAs, incorporations, yellow page and business white page
directories, county courthouse records, Secretary of State data, business magazines
and newspapers, subscriptions, annual reports, 10Ks and other SEC filings, postal
service information including National Change of Address, ZIP+4 carrier route and
Delivery Sequence Files.
This unique file is verified in three distinct ways, based on channel. All postal
records are CASS and NCOA certified every 60 days, providing an approximate 95%
deliverability rate. Email records are deployed by Exact Data on a daily basis, which
allows us to inexpensively verify individual contact records by removing invalid
addresses from our file.

SOCIAL MEDIA
Every day, more time is spent on Facebook than anywhere else online. Facebook ads
put you in the center of engagement (in news feed on both desktop and mobile), and
can help you achieve your advertising goals.
Display ads on Facebook deliver your message, to your target audience, in your
location. While the primary benefit of display ads is “branding”, they can be an
effective tool for prospecting, retention and client re-activation.
Mobile Version
Consumer Lists
Business Lists
Email Marketing
Social Media
FREE QUOTE

Business Lists
Historically it has been difficult finding business lists as accurate and reliable
as consumer lists, especially with the same depth (for multi-channel
campaigns). Exact Data’s file delivers the industry’s most accurate postal,
email and phone data, as well as dozens of selects including firmagraphic and
contact-level demographics to improve targeting.

There are over 70,000 different data cards represented in our database.
Search by keyword, job title, SIC Code, or NAICS. Take a test drive, view the
hundreds of free samples lists provided on our website. Or create your own
B2B list, and download it instantly.

HOW THE LIPSON BUSINESS DATABASE IS COMPILED. Also See
Consumer data
Dun & Bradstreet (D&B) is the foundation of the B2B records in the Lipson Business
Database. It is derived from a multitude of sources, including government records,
licensing boards, municipal directories, telephone and office machine hookups,
internet connections and searches, memberships, attendee registers, web site
registrations, DBAs, incorporations, yellow page and business white page
directories, county courthouse records, Secretary of State data, business magazines
and newspapers, subscriptions, annual reports, 10Ks and other SEC filings, postal
service information including National Change of Address, ZIP+4 carrier route and
Delivery Sequence Files.
This unique file is verified in three distinct ways, based on channel. All postal
records are CASS and NCOA certified every 60 days, providing an approximate 95%
deliverability rate. Email records are deployed by Exact Data on a daily basis, which
allows us to inexpensively verify individual contact records by removing invalid
addresses from our file. All email addresses are direct contacts, not generic
informational or sales addresses (i.e. website@exactdata.com). Our highest quality
telephone records are called quarterly for connectivity and contact accuracy.

For more information please visit
http://www.consumerbase.com


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