2014 Ad Rates .pdf
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MEDIA KIT 2014
800.535.5670 | vwmmedia.com
Rates & Sizes
FOUR COLOR
1x 3x 6x
Full page
2/3 page
1/2 page vertical
1/2 page island
1/2 page horizontal
1/3 page
1/4 page
1/6 page
$2,984
$2551
$2465
$2422
$2271
$1989
$1924
$1643
$2,854
$2443
$2335
$2292
$2184
$1924
$1819
$1600
Full Page with bleed
Size for bleed: 8 1/2" x 11 1/4”
$2724
$2335
$2249
$2206
$2097
$1859
$1794
$1557
Set trim to 8 1/4” x 11”
Colors will be derived from 4-color process
as closely matched to customer specifications
as possible. PMS colors will be charged extra.
BLACK & WHITE
Full page
2/3 page
1/2 page vertical
1/2 page island
1/2 page horizontal
1/3 page
1/4 page
1/6 page
$1859
$1426
$1318
$1210
$1145
$865
$800
$518
INDIVIDUAL ADS (sold per month)
Web Banner
$660
$1708
$1318
$1210
$1167
$1059
$800
$735
$475
$627
Full Page no bleed
7” x 10”
Vertical 2/3
4 1/2" x 9 3/4"
Horizontal 1/2
7" x 5"
Vertical 1/2
3 1/2" x 9 3/4"
Island 1/2
4 1/2" x 7 1/2"
Horizontal 1/3
7" x 3 1/3"
Square 1/3
4 1/2" x 5"
Vertical 1/3
2 1/8" x 9 3/4"
1/4 Page
3 1/2" x 5"
Vertical 1/6
2 1/8" x 5"
Horizontal 1/6
7" x 1 5/8"
Square 1/6
4 1/2" x 2 1/2"
$1600
$1210
$1124
$1081
$973
$735
$669
$432
$594
MAGAZINE PREMIUM PLACEMENT
Premium Rate:
Add $500 per placement to the 4-C or BW full page rate above.
Premium Options (4-C only):
Inside front cover Page 5 (across from TOC 1)
Inside back cover
Page 7 (across from TOC 2)
Back cover
Page 9 (across from Editor’s Page)
Page 3 (across from inside front cover)
Ask Your Sales Rep About Our New Multi-Media Options!
Digital Magazine Ad:
(same as your print ad but includes
live email & web links in our e-edition)
Web Banner:
(250 x 150 pixel rotating banner ad above the fold on
our website homepage)
Social:
(We will “like” your business on our Facebook page)
PUBLICATION DATES
Regular Issue: Jan 1, Mar 1, May 1, Jul 1, Sept 1, Nov 1
DEADLINES
Space Reservation: 45 days prior.
Camera-ready material due: 30 days
prior to publication date above.
ADDITIONAL CHARGES
Specific PMS Color: TBD; Guaranteed Placement:
Two-page center spread add $250, all others add $150;
Covers (IBC, IFC, XTOC): add $250.
Back cover: add $500. Bleeds: add 10% of total.
LATE FEE
Artwork submitted after published deadline may be
subject to a late placement fee. If ad requires resizing or
conversion a fee may apply.
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