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DSMFinalPresentation .pdf

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Title: DSMFinalPresentation

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Extreme Graphix

A HIdden Gem Project by Brittany Wegman

What is a hidden Gem?
A small local business who deserves to be noticed
among the crowd.
They are often forgotten about because of location,
big competition and too small of a budget.

A Short background on tattooing
Culture, subculture and acceptance in society.
Old Style
Thick black lines, no color.
New Style
Bright, colorful, use gradients, and very stylized.
Consumer relationships: respect for artists and their work.
Each shop and artist has their own style and specialty.
Because of this, tattooing is an art with many outlets,
and therefore many shops crop up in one area.

top ten
White Tiger Tattoo

Love Hate Tattoo

Physical Graffiti

Voodoo Monkey

Living Color Tattoo

Lucky Lotus

Extreme Graphix

Tattoo Kamikaze

The Ultimate Tattoo

Divine Chaos

Living color tattoo studio
717 Park Ave.
Rochester, NY 14607
9 years
4 artists, 1 piercer
Social media?

Yes, looks professional. Consistent, easy navigation,
good modern design and aesthetics.
What they offer:
Tattoos and piercings

the ultimate tattoo
2933 West Henrietta Rd.
Rochester, NY 14623
13 years
4 artists, 3 piercers
Social media?

Yes, is mediocre, but has consistency.
What they offer:
Tattoos, piercings, permanent makeup

Extreme graphix tattooz

1631 Dewey Ave.
Rochester, NY 14615
20 years

6 artists, 1 apprentice, 2 piercers
Social media?

Yes, but outdated, inconsistent, and needs work.
What they offer:
Tattoos, piercings, supplies, and laser tattoo removal

Additional Competition: White Tiger Tattoo
466 West Ridge Rd.
Rochester, NY 14615


23 years
7 artists, with a guest artist.
Social media?

Yes. Mediocre, hard to navigate.
What they offer:

1203 Ridge Rd.
Webster, NY 14458


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