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8 Simple Email Marketing Trends For More EBay Sales Part 1 .pdf

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8 Simple Email Marketing Trends For
More EBay Sales: Part 1


Email marketing will remain the most popular marketing tool despite of
social media, blogs, online advertisements or any other online marketing
trend. The driving force behind email marketing to keep it powerful
enough against the new generation marketing idea is the ability of the
same to engage and convert the potential visitor into a real time buyer.
Hence in order to make most out of this marketing tool so that a seller
can generate more leads and eventually sell more he/she needs to work
hard on the email campaigns to determine the success of the business
and the marketing campaign itself.

Segment your Buyers &
maintain Relevancy
Distribute your buyers and visitors in different segments. A single mail
will not alone built Rome in a day. Sending a particular mail to all the
buyers will not correspond effectively. Let us say, you deal in both male
and female garments, sending a promotional mail for new men’s clothing
will not convert the females buyers along with male buyers. How?
Females may open the mail and may find nothing of use to them. The
second time they want even open it and your mail lands in spam box.
This will half of your buyer list is refines in a negative perspective.
Hence, relevancy is equally important in email marketing. Segment your
buyers, visitors, leads and then plan an effective campaign; this will
increase your email opening and reading rate by 15%. Segmentation
also reduces unsubscribe, spam & bounce back rates.

Segment your Buyers &
maintain Relevancy
According a survey 60% of emails are accessed through a smart phone
device. There are no chances that this number will gradually decrease,
making more critical for the designers as well as the sellers to install
100% responsive eBay shop design templates for their eBay stores.
A simple solution to this mammoth problem is to craft a fully responsive
email template so that it adapts the size of the device on which it is
opened without causing any disturbance to the reader. The design shall
be irrespective of any media device be it a laptop, desktop, tablet or
smart phone.

Give a Personalized touch
Personalized mails have 15% click rates and equal conversion rates.
Personalized mails include a genuine subject line and pitching call-toaction buttons. Online users receive hundreds of mails daily and your
mail is likely to vanish in this flood of emails if they are not special.
Emails with personal subject lines are more favorable to be opened by
30% compared to simple subject lines. The same is with the CTAs with
40% view to submission rate.

Schedule your email
There are several apps available online to automate sending your
emails to your buyers. In this way you will stay in contact with your
buyers and your buyers will receive exact information pertaining to their
product search.
Email automation can be used to send a reminder about the shopping
cart that they had abandoned. You can also send mail regarding their
product search.

Follow this blog series for more information on email marketing tips that
can be used to attract more buyers.
Visit us at www.ebaysellertemplate.com and get beautiful eBay shop
design templates, eBay auction template, eBay listings template and
mobile responsive eBay template. We also deliver custom eBay
templates that are just awesome to resist.

Contact us
Address: 14 Wykeley Road
West Midlands
United Kingdom
Ph no: +44 207 871 9932
Email US: info@ebaysellertemplates.com
Website: http://www.ebaysellertemplates.com/

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