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THE SING AND DANCE ISSUE MAY 2010

Photography Showcase:

SCOTT RHEA
Fashion:
THE 80’S ARE BACK!
Rising Star:

ASH BARON COHEN
© Collective Magazine 2010

MASTHEAD

Stage and Screen Assistant

WE
ADE
THIS

Editorial & Fashion Director

ERYKA CLAYTON

LAURA PRUDOM

ERYKA@THECOLLECTIVEMAGAZINE.COM

COLLECTIVEMAG.LAURA@GMAIL.COM

Creative Direction

Editorial and Creative Intern

BEAUTY & A BEAST

DESIREE NIEGSCH

WWW.BEAUTYANDABEAST.COM

COLLECTIVEMAG.DESIREE@GMAIL.COM

Art Director

Contributing Writer

RICH CLAYTON

TODD GILCHRIST

RICH@THECOLLECTIVEMAGAZINE.COM

Editor at Large

SUSAN MICHALS
COLLECTIVEMAG.SUSAN@GMAIL.COM

Stage & Screen Editor

JAIME SULLIVAN
COLLECTIVEMAG.JAIME@GMAIL.COM

Philanthropy Editor

JENNI MURO
COLLECTIVEMAG.JENNI@GMAIL.COM

Fashion and Editorial Assistant

JESSICA BLOSSER
COLLECTIVEMAG.JESSICA@GMAIL.COM

© Collective Magazine 2010

Contributors

Dove Shore, Frankie Batista, Mike Ruiz, Anthony Elgort, Lauren Messiah, Brandi Cecil,
Danielle Morgan, Katie Maco, Lindsey Steede, Dale Johnson, Stephanie Pohl, Burke
Daniel, Jenessee Utley, Davide Torchio, Roberto Morelli, Liza Montoya

Editorial Submissions

SUBMISSIONS@THECOLLECTIVEMAGAZINE.COM

Advertising Account Manager

ERICA FIRST
ERICA.FIRST@THECOLLECTIVEMAGAZINE.COM

General Information

INFO@THECOLLECTIVEMAGAZINE.COM
The Collective Magazine copyright 2010 is owned and operated by
Beauty & a Beast Inc. 753 N. Kings Road #304, West Hollywood, CA 90069
WWW.THECOLLECTIVEMAGAZINE.COM

IN THIS ISSUE

CONTENTS

Click any image or heading to jump directly to the
article

REGULARS
RUNWAY TO STREET:

THE 80’S STRIKE BACK
IN GLORIOUS TECHNICOLOR

BE PROVOCATIVE
JUST LIKE THE MATERIAL GIRL HERSELF

FLAKES OF GOLD

CHRIS
PUREKA

ASH BARONCOHEN

SCOTT
RHEA

WHO’S THAT
GIRL?

Educator. Activist. Musician...
this will be interesting

A profile of the subversive
British director

Ethereal underwater photography
from a master of his craft

The legacy of style from a true icon
of our times

ALL THAT GLITTERS... LOOKS FABULOUS!

IT’S ELECTRIC
BE BOLD, BE BRAVE, BE NEON

CELLULOID

I FELT IT EVERYWHERE
THE MAGIC OF JOHN HUGHES MOVIES

SO YOU THINK YOU CAN DANCE?
AND SOMETIMES WE JUST CAN’T RESIST

DETAILS

STOCKISTS

ACID WASH
ARCADE

BARBARELLA

GLAM
ROCK

OSCAR
STORY

The neon soaked arcades of your
youth never looked this good

The final frontier of fashion comes
crashing down to earth.

Blade Runner meets the catwalk
dressed in technicolor cyberpunk

The truth behind the close up

© Collective Magazine 2010

GET YOUR HANDS ON EVERYTHING FROM THE ISSUE

FROM THE JUDGE

FINAL WORD
WORDS OF WISDOM UNTIL NEXT TIME

TIP: Use the contents
button to jump back to
this page at any time
CONTENTS

EDITOR’S LETTER

I can remember like it was yesterday the first pair of Z. Cavaricci’s I wore in the
*%$ grade. I wore them with multiple layers of different colored scrunchy socks
and Keds that I had painted on and tied with neon orange laces.
That’s right, the inspiration for this issue came from a time when wearing neon
was a must and not a single person was afraid to sing at the top of their lungs to
pop music that they would now be embarrassed to admit they’d even ever heard of,
or dance like Madonna in her music videos... in public. But I’ll admit it - I’ll admit
it all... Me and three of my best friends at the time, who will remain nameless,
participated in our local talent show with a dance my mother choreographed for us
to Paula Abdul’s Straight Up. We hit the barrel turns and the jazz hand to the sky and it won us first place. We had no shame then and we still don’t.

LETTER FROM
THE EDITOR
© Collective Magazine 2010

That’s the beauty of being of the generation that embraced the ‘80’s. We just want
to have fun and we know how to have it!
So I hope you enjoy our Sing and Dance issue and find your inner ‘80’s child again.
Follow me with kisses xo,

Eryka

CONTRIBUTORS

DOVE
SHORE
MIKE
RUIZ
Whole lotta sexy…From Brooke to Tyra Banks, J Lo to Jenna Jameson, Dolly to
Dita Von Teese — few do cool so hot. Even fewer capture the glamorous inner sinner
imagination of today’s extravagant enigmas better than New York based high-octane
celebrity and fashion photographer Mike Ruiz. Innately intuitive, a deft-eye for detail and
full of sensual self-styled sizzle, Mike marries the sacred and profound in sophisticated
unison. With a unique approach to the exploration of visceral brilliance, his finely crafted
frames of reference have appeared in Vanity Fair, Conde Nast Traveler, Interview, Italian
Elle, Spanish and Brazilian Vogue. Additionally, Mike has contributed to D&G’s ‘Hollywood’ book and Iman’s ‘The Beauty of Color’ beauty book and continues to explore
different forms of expression via film, television and music. As founding partner of elite
L.A photography complex Miauhaus Studios, Mike further cements the reckless glamour
of his noisy impunity to never follow trends. Vive la différence! The powerful pleasure of
perfection never felt so fabulous.

© Collective Magazine 2010

DALE
JOHNSON

Originally from Aspen, Colorado, Dove
Shore began his career in photography in
Los Angeles in the 90’s, working for
David LaChapelle, Zach Gold and others.
Paying careful attention to every artistic
detail helped him to define his own style.
For the past three years, photographer
Dove Shore has traveled the country
shooting portraits of musicians touched
by Hurricane Katrina for the Katrina Music
Project. Shore’s work can regularly be
seen in magazines worldwide, including
Rolling Stone, Elle, Spin, and
Entertainment Weekly, among others.
Dove recently completed his first book for
Rodale, entitled Eco-Beautiful.

Makeup artist Dale Johnson collaborated
with photographer Anthony Elgort to
bring back the 80’s in Who’s That Girl
this issue. Dale relocated to Los Angeles
two years ago from New York City. Dale
has successfully maneuvered his creative
makeup and hair skills through nearly
every facet on the Fashion, Beauty and
Entertainment business.His work has
appeared in or on the cover of endless
top magazines.Many times he is the art
director of his beauty editorials and other
projects.Along with being a beauty editor,
he has worked with top models and
celebrities for fashion shows, movies,
campaigns and world concert tours.

CONTRIBUTORS

ANTHONY
ELGORT

FRANKIE
BATISTA

A world traveller and visionary creator of
images, Anthony Elgort has been a resident
of Los Angeles for only a year, but he has
already made his mark. Elgort’s groundbreaking work ranges from travel to the
snowy mountains of Bulgaria in the cold
winter, to finding a sculptural nude beneath
the waters of Cape Cod. In his dynamic
portraits, he connects with and brings
out the personality beneath, seeking the
miraculous, the strong, and the visually arresting. In his remarkable fashion pictures,
he strips back the layers to find something
elusive and sophisticated, sexy in the truest
sense--soulful, alive, edgy and beautiful.
Frankie Batista is considered among
the most talented and highly anticipated
emerging photographers of his generation.
The Miami born, Los Angeles based art
director turned photographer has quickly
garnered success with a diverse range
of clientele, from record labels to top
editorial fashion publications. Frankie
focuses on creating compelling and
emotive fashion-forward lenswork, with
a commitment to capturing images that
go beyond the boundaries of their printed
page. Combining this fresh vision with a
delicate attention to detail, his work exerts
a sense of character all its own.

HOW TO
SEE IN THE
DARK
The musician, advocate and

educator Chris Pureka spends
a little time with Collective

By DANIELLE MORGAN
Photography DOVE SHORE
Stylist JESSICA BLOSSER
Style Assistant DESIREE NIEGSCH
© Collective Magazine 2010

Foreplay

CHRIS PUREKA

a chilly January day in Los Angeles, I had the rare pleasure of
sitting with cripplingly captivating songstress Chris Pureka, an
artist who has begun to shed light on the growing popularity of
female singer/songwriters, a subset of performers who have
been commonly overlooked in the past decade. Chris, who started to play guitar and
write her own songs at the tender age of sixteen, is now embarking on the release of her
new, highly anticipated third album, How I Learned to See in the Dark.

ON

CHRIS PUREKA

“This album is a little bit darker, it’s
a little bit more abstract. It is an
evolution of my music.”
Finishing up her residency at Hollywood’s famous live music venue, Hotel Cafe, the
night after our illuminating conversation, it was clear this remarkable songwriter
has won over the hearts of not only the fans that fill the
intimate music space, but also the peers who share her
passion for performing their personal stories through
the art of song. The obvious connection between Chris
and her guitar is one that cannot be considered a
short-lived love affair. Rarely opening her eyes while
performing one of her masterpieces, she allows
the audience to witness her pure and honest
relationship with her chosen path. Her songs
- rather, anthems - are much more than just
your average love songs, they are letters of
emotional battles that we can all relate to;
pages of poetry about a love lost, and
verses of hope that it will be found
again. These vulnerable tunes
are her heart, and the world
is her sleeve.

© Collective Magazine 2010

Jeans, J Brand
Button Down Shirt, Joe’s Jeans
T-Shirt, Gas’D
Belt, Vintage
Necklace, Jessica Elliot
Shoes, Dr. Martens
Earrings, Artist’s Own

CHRIS PUREKA

Chris is not only an indie-acoustic genius, but
also a dedicated youth educator and advocate
for feminism. “Feminism is really important to
me; I think that most fields are male-dominated.
I feel that I have experienced that in my field pretty
consistently, and I think it’s a problem. I really would
like to help start girl’s programs for learning music.
There are rock camps and things like that; those
initiatives are really important.”
Shortly before the release of her new record, Chris will
head out on her cross-country tour, covering most of the east
coast of the U.S. and then later heading over to the west coast,
but not without an all-girl band sitting in with her on each show.
When asked how she thought feminism shows through her music,
she shares, “I am actually taking an all-woman band out on the road
in the spring and I’m really proud of that. I hardly know any bands
where there are all woman players, maybe there will be a female front
person, or often times there is a female on the keyboard or something, but
to have a drummer, a bass player, a fiddle player, and a guitar player that are
all women, I think that’s really important for younger people to see.”

Jeans, Diesel
Belt, Vintage
Bandana, Vintage
T-Shirt, Katro
Hoodie, American Apparel
Earrings, Artist’s Own

© Collective Magazine 2010

Jeans, Diesel
Belt, Vintage
Bandana, Vintage
T-Shirt, Katro
Hoodie, American Apparel
Sunglasses, John Varvatos

Chris does not stop just at feminism; she is also an activist in spreading the much-needed knowledge of political
consciousness, global warming, and the everso important non-violence movement, urging our generation to educate
themselves and the masses on the issues that will directly affect the present and the future to come. “I think that people aren’t
taking [global warming] seriously enough. There are a lot of really good documentaries and literature on the topic and you can’t
deny it; it’s coming, it’s coming in our lifetime and we need to all start pressuring our government and politicians to stop it.”

This world may need more women to celebrate, move, motivate, and to inspire not only themselves but also other women
across the world, but luckily they have artists like Chris leading the way. She is indeed a leader of young and influential women.

© Collective Magazine 2010

CHRIS PUREKA


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