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Why Small Businesses should use Free WordPress Themes?
In this article we will discuss why Small Businesses should consider having their online websites
with Free WordPress themes and why as a CMS WordPress should be considered before
considering other CMSs.
There are some simple things which everyone needs to understand when it comes to Small
Just like any small business their budgets are tight so they want to have a Do it Yourself website to
start with. They need minimal content and their website presence is mostly in the beginning for
local clients with an exception for few.
And they don't want a very big website and need a humble start with their plans ready to bring in
more in future only.
Hence we need a website which works fine and is smart but is budget friendly and at the same time
do it yourself because these Small businesses often cannot afford hefty fees laid down by the
developers and want to maintain their own website themselves.
Here are a few reasons we thing why Small businesses should consider use of free WordPress
themes for their website:
WordPress is a free open source software: WordPress is an open source software distributed as a
GPL license so that you can use it for any kind of both personal as well as commercial and
derivative works for either your own company or some other company for which you are
developing the website and hence this makes it very feasible for any company or any Small
business to easily just download the software and make use of it. Nowadays many hosting
companies have tied up with WordPress.org and are open distributing WordPress software along
with their hosting packages and some have WordPress by default installed as well so that you don't
need to do anything just login and start using it.
This becomes a very easy tool and hence anyone can access, use as well as make use of the
wonderful product which WordPress is itself. WordPress doesn't need a very strong hosting
environment and it can well run efficiently on a very cheap shared hosting which costs anywhere
between 3-10 USD per month. Hence the costs of running are also cheap and Small businesses can
definitely afford it in the first place.
Easy to install and update: WordPress has made itself easy to install as we stated it above as well
since it comes pre-packed with several hosting companies itself all you have to do is do a click of a
mouse button and the 1 click install installs itself. Updating the software is as well equally easy and
all it needs is a click of a button. Hence Small businesses find it efficient as well as extremely easy
to handle the install as well as upgrade of the software themselves.
Learning curve is very less: Due to the popularity of WordPress there are many free video
documents as well as textual documents available in the market which allow one to easily
understand and get a knack of the whole working environment of WordPress. Also several free
WordPress theme developers include basic installation and usage procedures for their themes so that
people who download their themes can easily do the necessary to change images as well as text and
the slider on their themes.
Lots of Free WordPress themes in repository: There are a lot of free WordPress themes in
WordPress.org. All of the themes cater to one or the other industry and types of use and one can
easily find the best one suited for themselves and make a working website using these free
WordPress themes in no time. Some of the popular WordPress themes also have great
documentation and support which makes it even better for people to understand how it works and
make changes themselves.
So small businesses can do it yourself their own website and can publish it without the use of any
external designer or developer help for creating their initial start up website.
There's a Plugin for everything: WordPress.org is flooded with plugins and there is a plugin well
for almost anything.
If you need Facebook Commenting you got plugins. In case you need contact forms you also got
several plugins for them.
If you need a gallery you also got another plugin and so on. The list is endless and as per your
increasing needs and demands there is a plugin for almost anything and everything your initial
website should need.
Publish content without coding knowledge: With the release of WordPress 4.0 it has focussed on
not just placing content in html but also copying and pasting content right from your Word
documents. So you can simply copy and paste content just like you do it in your computer and
without any coding or html knowledge you can have bold, strong, italics or increasing fonts or
headers pointed out in your content for its beautification. All you need is the will to write content
and publish it. Also with the release of WordPress 4.0 and its free WordPress themes it has become
increasingly easy to publish content not just from computers but also from mobile phones. So
anyone can access the backend from within your team and publish content.
SEO friendly: WordPress CMS is voted best in terms of SEO as it has good SEO plugins which
enable a user to not just have title and meta in all the pages but also have alt tags necessary in each
and every image. It also enables user to have category pages with meta and blog post pages with
It ensures that semantic structure is maintained and also one can easily include both html and xml
Also it is fully compatible with Twitter and Facebook semantics and includes properties related
to them as well. Due to its structure websites built with free WordPress themes become easily
visible in Google and other search engines making it a successful online website.