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YouTube video SEO
There are video SEO tools, techniques, and secrets that all explain how to get
videos and their hosting websites to the top of the search engines. These video
SEO techniques all focus on winning search on Google, the biggest search engine
of them all, as well as Yahoo and Bing. But the biggest video SEO secret? Forget
about winning search on Google, win search on YouTube instead. That is because
YouTube is the second biggest search engine in the world, behind Google.
Furthermore, the fact that YouTube is so popular, also gives YouTube videos high
ranking in search results on Google and other search engines online. YouTube
Videos SEO at http://smonseo.com/cheap-seo-services/youtube-videos-seo
Why is YouTube so important? When people have "how to" questions where they
need to learn how to do something — how to replace a key on a keyboard, how
to defrag a hard drive, how to change a car's oil — there is a video of it. Or when
they want to watch a music video from their favorite band or a scene from their
favorite movie, they can find it on YouTube.
Why not take advantage of this?
Think about it. Everyone is focusing all their attention on Google, using onsite
search engine optimization techniques, trying to win search for their chosen
keywords. But what if it was possible to win search on YouTube instead? Imagine
what kind of impact this could have on regular SEO efforts. Start paying attention
to the Google search results page and see what shows up near the top of the
search results every time. Videos SEO at http://smonseo.com/cheap-seoservices/youtube-videos-seo
And not just any videos, but the videos that are most likely to be found during a
YouTube search — videos that only have the most basic video SEO done to them
will even win search on YouTube, and by default, appear high on the Google
search rankings. Since most people do not even bother to optimize their videos, it
is only by luck and happenstance that most videos appear at the top of YouTube's
search in the first place. But by performing some basic video SEO techniques, it is
possible to make a video appear high in YouTube's rankings as well as Google's.
Video SEO technique #1: Use Keywords in the Video Title. It is not enough to just
give the video a clever title. The video needs a descriptive title that people will
most likely use during a regular search, like "How to change a keyboard key on a
laptop" or "How to change the oil in a car." This tells Google and YouTube what
the most important keywords in the title are. SEO YouTube video at
Video SEO technique #2: Use Keywords in the Description. It is important to use
the keywords or key phrase at least once, and possibly twice, in the description of
the video. Just like in an optimized blog post, the description tells YouTube (and
Google) what the video is about. Video SEO technique #3: Include Backlinks in the
Description. Backlinks are an important part of regular SEO, and should be a part
of video SEO as well, being incorporated into the video's description, which helps
boost a website's ranking. But then, be sure to point several backlinks from other
websites to the video.
Video SEO technique #4: Use Transcripts and Subtitles. Another way to include
keywords to a video is to include an entire transcript of the spoken audio.
Whether the video is one person talking about how to replace keys on a laptop, or
is an interview between two people, it is very helpful to include a written
transcript as part of the video SEO. When editing a YouTube video, there is a
window to upload a transcript or a subtitle file and have it play along with the
video. This is additional text that Google and YouTube are able to index and count
toward search results, which helps video SEO.
These video SEO techniques allow marketers an advantage. YouTube's status as
the world's second biggest search engine, will help to ensure your videos show up
at the top of the search results in regular Google searches as well as within other
search engines, social media and article and press sites online. Follow these steps
and begin ranking online!
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