716 Team Sachi (PDF)
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Title: 716 Documentation
Author: Carlos Ghio Ong
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716
Documentation
Column Feeds
People’s Journal Editorial
October 22, 2015
People’s Tonight Editorial
October 22, 2015
The Standard (Emil Jurado)
November 3, 2015
The Standard
November 12, 2015
Ground Operations
Text Blast (Sample)
A “confusing” text blast was sent
out to 300,000 recipients (which
included key influencers) across all
networks
Operation was implemented
October 20, 2015
The message was intended to
spark debate whether it was a
sincere statement from the Poe
camp, or a smash job from
another camp (most likely Binay),
to create confusion and,
ultimately, discussion
Text Blast
The messages
caused an
uproar leading to
complaints to
Smart and Globe.
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