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Having web design that’s SEO-friendly is critical in today’s digital
marketplace. Many online marketing experts will agree that what’s the
point of having a website if no one can find it via search?
As more and more business realize the potential of SEO and search
marketing, the importance of an SEO-friendly website design reigns
even stronger.

In this article, I will share with you five essential elements that define a
SEO-friendly web design. Keep in mind that these are the essentials, and
that more technical considerations can be applied to further enhance the
Search Engine Optimization India potential of a website.

Develop a Seamless HTML Coding Structure
Although the HTML coding structure of a website is more on the
development end, it’s a technical component that also overlaps into the
general web design category. The HTML back-end of a website
influences how fast a website loads (impacting usability and human
interaction,) as well as how efficient a website can be crawled and
indexed by search engine spiders (impacting SEO) .

As a result, it’s important that the HTML coding structure of your
website is optimized for faster load speeds. This is particularly important
if your website is custom developed with certain media elements or
complex linking and navigation. If you’re using a content management
system (or “CMS,”) opt for Seo Training Company In Jaipur.CMS
platforms like WordPress or Exponent. These CMS options have been
developed so that the HTML coding structure is well-suited for fluid
crawling and indexing.

Optimize Robust Media Files

Parallel to having a seamless HTML back-end, there are a few common
media files that can be quite heavy in terms of file size. Robust media
files can slow down the load speed (and sometimes the crawl-ability) of
a website.
When creating a SEO-friendly web design, it’s important to optimize (or
shrink) the file size of heavy media files, such as large images, videos,
or audio files. In addition to optimizing media files for faster website
load speeds, you can also keyword optimize these media elements for
greater SEO value. This includes naming the file with respect to your
keywords, as well as populating file’s properties to be professional seo
company india friendly. Web Designing Company India.

Build a Complete HTML Sitemap

Most SEO experts consider the HTML sitemap to be the second most
important page on a website (next to the homepage.) However, it’s not
uncommon for web designers to neglect building a complete sitemap.
Web Development Company India.
The sitemap is like the index to your website. And although it’s not a
common reference for visitors, the HTML sitemap serves as a roadmap
for search engine spiders. In short, sitemaps define all of the pages on a
website that should be crawled and indexed. For this reason, it’s
absolutely essential to include this important page on your website.
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