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COURTYARD
WHERE COMMERCE MEETS COMMUNITY

PRIVATE AND CONFIDENTIAL © THE COURTYARD 2015

contents
01

COURTYARD AT A GLANCE

02

COURTYARD LAYOUTS

03

APPENDICES

PRIVATE AND CONFIDENTIAL © THE COURTYARD 2015

1
PRIVATE AND CONFIDENTIAL © THE COURTYARD 2015

COURTYARD
AT A GLANCE

• LOCATIONS
• OFFER
• OMNICHANNEL
• FLEXIBLE BUILDING

• LIFESTYLE
• MOSCOW-WIDE BRAND

PRIVATE AND CONFIDENTIAL © THE COURTYARD 2015

LOCATIONS

COURTYARD
IS CLOSER TO PEOPLE

39 LOCATIONS IN SLEEPING
DISTRICTS OF MOSCOW
2,5M PEOPLE WITHIN 15MN
WALKING DISTANCE
5,4M PEOPLE WITHIN 15MN
DRIVING DISTANCE
600K METRO COMMUTERS
DAILY
IN UNDERSERVED
POPULATED AREAS OF THE
CITY

PRIVATE AND CONFIDENTIAL © THE COURTYARD 2015

OFFER

COURTYARD
HAS A GENUINE MIX

PRODUCTS & SERVICES
PERMANENT SHOPS &
POP-UP RETAILERS
ESSENTIAL PRODUCTS &
LEISURE TIME
OPPORTUNITIES
COMMERCIAL PRODUCTS &
SOCIAL SERVICES
GLOBAL BRANDS &
LOCAL BUSINESSES

PRIVATE AND CONFIDENTIAL © THE COURTYARD 2015

OMNICHANNEL

COURTYARD
IS AS MUCH ON STREET
AS ONLINE

INTEGRATED SINGLE
DIGITAL MARKET PLACE
THROUGHOUT THE 39
LOCATIONS
ONLINE & OFFLINE
PERSONALIZED &
CUSTOMIZED COMMUNITY
SERVICES
WORLDWIDE CROSS
CHANNEL & CLICK-TO-BRICK
SERVICES
10M CUSTOMER DATABASE &
UNIFIED LOYALTY PROGRAM

PRIVATE AND CONFIDENTIAL © THE COURTYARD 2015

FLEXIBLE BUILDING

COURTYARD

IS SUITABLE FOR A WIDE RANGE
OF FUNCTIONS

CONNECTED TO
MULTIMODAL TRANSPORT
NETWORKS, WITH EASY
PEDESTRIAN ACCESS
ORIGINAL ENTRANCE
LAYOUT CREATING A
DOUBLE GROUND FLOOR
IN & OUT OPEN PUBLIC
SPACES FOR COMMERCIAL &
COMMUNITY ACTIVITIES
FLEXIBLE ENGINEERING
SYSTEMS WITH
CENTRALIZED BMS
MULTIMODAL INTERIOR
ORGANIZATION FOR SHORT
TERM & PERMANENT
FUNCTIONS
MODULAR RECOGNIZABLE
FACADES FOR PERMANENT
& SHORT TERM MARKETING

PRIVATE AND CONFIDENTIAL © THE COURTYARD 2015