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bullion buyers guide .pdf


Original filename: bullion-buyers-guide.pdf
Title: ISN 12pp booklet

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www.isnpreciousmetals.co.uk

ISN

Do you make these 7 mistakes when buying Bullion?

1

Do not buy paper assets that
might be worthless

2

Do not be penny wise –
pound foolish

3

Don’t waste your time on scrap

4

Don’t assume storage is safe

5

Don’t just buy when the price
is high

6

Don’t buy the wrong product

7

Don’t fail to plan –
you are planning to fail
BONUS TIP

ISN

Do you make these 7 mistakes when buying Bullion?

1

Do not buy paper assets that
might be worthless

Buy Silver and Gold you can physically hold... Many investors waste fortunes
on paper that is no more valuable than toilet roll. Sad but true. Many stocks
and shares and fabulous investments in mines, silver and gold – are not in
reality worth anything more than the paper they are written on.
Fortunes are literally flushed away as buyers squander their cash on projects
that never happen or never make the promised profits. Just as an increasing
supply of currency reduces the value of the cash – so an ever increasing
supply of paper assets promising silver are in fact backed by...nothing. Globally
paper currency is losing value.
In England a pound sterling used to enable the holder of sterling to buy a
pound of silver... now an English pound won’t even buy a fraction of an ounce.
It has lost over 99% of its purchasing value. Many people are aware of this and
intend to protect their assets and preserve their wealth in buying silver and
gold... but instead buy paper products purporting to buy silver and gold.
Sadly it appears that more paper silver has been sold than actually exists on
Earth... so don’t get swept down the pan on a false promise! If you can’t hold
what you have bought in your hands...how do you know if it’s real?

Do you make these 7 mistakes when buying Bullion?

2

Do not be penny wise –
pound foolish

There are 2 costs to consider in buying investment metals – what it costs to
get into the game and what you get when you exit. The eBay bargain of the
century is going to be pretty expensive if at a later date after precious metals
have massively increased in value – it is revealed to be fraud.
Not only will you have wasted your purchase money but the opportunity cost
in losing the potential to make a massive profit is likely to cost you thousands.
You must ensure you buy from suppliers who provide properly authenticated
products such as those supplied by NGC or those selling products from
national mints as The Perth Mint.

As escalating prices increase the risk of fraud and scams – those who can
establish genuine provenance – that their silver and gold is sourced from a
reputable supplier – will inevitably be able to sell more quickly, more easily,
more easily and for a higher price.

Do you make these 7 mistakes when buying Bullion?

3

Don’t waste your time on scrap

Don’t waste your money buying cheap metal – buying the wrong quality or
the wrong purity will cost you a lot of money in the long run.
It generally takes far more time to source and you can’t be 100% sure you
know what you are getting. Many non-experts are mistakenly sold inferior
products.
Even if you can melt it down and extract the pure metal...processing costs can
be expensive and the finished product is likely to be taken as unreliable – until
you have paid for expensive certification... So buying scrap exposes you to
wasting time, money and opportunity... leave it to the experts and save
yourself a fortune in the process!
Make life easy and aim to at least 99.9% purity (often expressed as .999) from
day one!

Do you make these 7 mistakes when buying Bullion?

4

Don’t assume storage is safe

‘Thousands of people have savings stolen from the bank... by the
Government.’
Who would imagine that this horrendous headline became reality when in
2013 a European government – Cyprus – stole savings from the banks.
Many pensioners have had their retirement plans destroyed and who is to say
that will not ever happen to silver and gold? Whilst many reputable companies
purport to offer safe storage – in the extreme circumstances in which paper
currencies backed by worthless government promises (fiat currencies)
collapse – it seems highly likely that the actions of the Cyprus government will
appear moderate and kindly... so think beyond the safe storage promises and
make sure you have actual control of the assets you own...
In addition – though fortunately rate - of course there are incidents recorded
where companies ‘sell’ silver and gold and then charge the buyer for storage...
only to reveal later that they had never purchased or stored assets for their
customer they just stole the money!!!

Do you make these 7 mistakes when buying Bullion?

5

Don’t just buy when the price
is high

Many people are instinctively drawn to buying silver and gold – but they
somehow never get around to it until their interest is confirmed by reports in
TV, press and digital media that the price is high and rising... of course if you
delay action by following the herd all you will get is the back end! It is better
to look at the asset trends over time and in particular to understand how any
asset class is performing and is likely to perform.
When Gold increases in price it is still highly regarded as the most precious
metal widely used as an investment vehicle. Globally many nations and
cultures unite in their high esteem of gold and it will always have its place in
any portfolio of precious metals.
However many predict that silver will rise more rapidly. Whilst silver is easier
and cheaper for many investors to get into – it appears to be historically cheap
compared to its usual ratio to gold prices and in addition due to industrial
consumption it is reported that physical stocks of silver above earth have
never been so low.
Gold is hoarded whereas silver has never before been so massively consumed
in the production of so many devices, mobiles, PCs, TVs, etc. Historically banks
have been criticised for manipulating metals prices to keep them low.
Given the worldwide criticism of banks it is no surprise that some have come
clean and said they won’t continue to manipulate prices downwards...if that
becomes widespread we can expect a price increase...

Do you make these 7 mistakes when buying Bullion?

6

Don’t buy the wrong product

Understandably after some basic research many investors become very
excited about the prospects of silver and gold and then make one of the
commonest and costliest mistakes... they sink their funds into the largest
lump of metal their money can buy.
After plunging all their funds in at one go – not only are they exposed to the
increased risk of buying at the wrong price – more significantly at a later point
if they need a little bit of cash – they have to sell the lot.
Although there are volume discounts they generally run according to the
overall weight of product bought providing enough quantity is purchased. So it
would seem prudent to ensure that any purchase is made with the intention of
buying at the right price and also enabling easy liquidation – ie sell a bit at a
time.
Bullion is relatively cheap to buy and is easy to sell providing correctly
sourced in the first place. Many dealers also offer a buy back guarantee
offering potential sellers an easy route and peace of mind.


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