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Presentation1 .pdf



Original filename: Presentation1.pdf
Title: PowerPoint Presentation
Author: user

This PDF 1.5 document has been generated by Microsoft® PowerPoint® 2010, and has been sent on pdf-archive.com on 19/10/2016 at 14:41, from IP address 122.2.x.x. The current document download page has been viewed 111 times.
File size: 931 KB (6 pages).
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COMPETITIVE
DYNAMICS

M
O
D
E
L
OF
COMPETITIVE DYNAMICS
NEW
COMPETITVE
ACTION

THREAT
ANALYSIS

TYPES OF
COMETITIVE
ACTION

MOTIVATION
AND
CAPABILITY
TO RESPOND

LIKELIHOOD OF
COMPETITIVE
REACTION

Acts that might provoke
competitors to react such as:

NEW

COMPETITIVE

ACTION

New Market Entry

Price Cutting

Imitation

Expansion
MOCD

The firm’s awareness of its closest competitors and the kinds of
competitive actions they might be planning

Devastate
Rival’s Profit
Sanctuaries

Plagiarize
with Pride

Deceive the
Competition

Raise
Competitor’s
Costs

Unleash
Force

MOCD

How serious is the IMPACT?

What is the INTENT OF THE RESPONSE?
Does the company have the
CAPACITY TO RESPOND?

MOCD


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