Ghee Pouches Carrying the Wonderfood Worldwide .pdf
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Ghee Pouches - Carrying the Wonderfood Worldwide
For years, one felt a pang of guilt when eating ghee. Now it’s making a comeback as a wonder food.
Recent studies maintain that ghee reduces fat and lowers cholesterol, so more and more consumers are
turning to this traditional super food.
According to IMARC Group, the global ghee market was worth US$ 15.4 Billion in 2015, growing at a CAGR
of around 18% during 2008-2015. Ghee has been in use in
Indian culture since ages. Besides its use in traditional
medicinal practices, ghee also serves as a basic ingredient
of food in most of the Indian households. A study suggests
that adding healthy amounts of ghee in the regular diet can
improve overall health. Several factors such as a growing
population, increasing disposable incomes, easy availability
and growing awareness about the benefits of ghee are
driving the global ghee market at a healthy pace.
Ghee is also making a splash abroad in alternative health
circuits. American supermarkets like Sprouts, Whole Foods
and Trader Joe's have also started stocking multiple types
of 'Indian ghee'. NRIs are importing niche brands of ghee
by the container-load, and some Americans are spreading
ghee on their toast, pouring it on grilled chicken and even
making their pasta sauce with it.
The sales of top Indian ghee brands like Amul and Gowardhan have risen by nearly 30% over the last year.
Baba Ramdev's Patanjali Ayurved has reported a Rs 1,000-crore turnover from its cow ghee which sells at
Rs 450 per kg. Industry experts say the ghee has never been so much in demand.
India exported US$ 34.35 million worth of ghee and the overall exported quantity was 5707.64 thousand
Kgs in FY 2014-15. UAE, Oman, Australia, Singapore and Saudi Arab were the top five nations importing
Indian ghee in 2014-15.
Helping dairy manufacturers make the most of this growing market is Nichrome, with its FILPACK SERVO
SMD ghee pouch packaging machine. The VFFS ghee packaging machine is hygienic, built with an
enclosed SS cabinet construction. UV sterilization of the packaging film is inbuilt.
Besides ghee, FILPACK SERVO SMD is engineered for other viscous food packaging such as vanaspati,
mayonnaise, pasteurised fruit pulp, mango pulp, fresh cream, tomato puree, mayonnaise, bread spread,
curry paste, lubricating oil, grease, adhesive, paint & varnishes.
FILPACK SERVO SMD is a high speed, accurate oil & viscous packaging machine that deliver an impressive
100 packs/min. in 50 ml to 100 ml pouch formats. Pouch counting & automatic weight checking system is
also available. What is more, the automatic filling machine delivers the capability of packing two different
products and quantities at the same time. Space requirements are lessened as the oil filling machine does
not have any side opening. The controller is operator friendly and the machine is totally mechanical with
no need for compressed air.
For dairy manufacturers looking to expand their ghee customer base and even grow their market
overseas, the FILPACK SERVO SMD is the recommended partner of choice.