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Media
Pack 2017
Why use Progressive Preschool magazine?
The answer to this question is pretty simple – we can ensure your products and
your brand are seen by not only the retailers who know you; but those who don’t.
Retailers now look to diversify in the products and ranges they choose to stock
– this is where we come in!
Nursery product suppliers will benefit from being in front of not only nursery retailers, but toy,
gift, apparel and book retailers. Making Progressive Preschool Magazine the obvious choice for
your UK trade marketing campaign.
As the only cross-category trade publication covering the preschool sector, Progressive
Preschool Magazine is sent to a circulation of 10, 849 readers each issue and reaches a wide
variety of retailers in the UK – independent retailers, multiple retailers, department stores, major
supermarkets, online retailers, wholesalers, distributors, mail order groups and buying groups.
On top of this we also have a European database of distributors and retailers in mainland
Europe which we send the September issue to, to coincide with our comprehensive preview to
Kind + Jugend.
Don’t just take our word for it though….
“We’ve been using PPS for
over 2 years, and have to say they are
fantastic to work with. The team are always happy to
suggest fresh ideas, and have shared our companies vision
for growth. I can honestly say that anyone who considers
Progressive Preschool “just another magazine to advertise in”
really hasn’t properly met Rob, Jo and Jacqui, or is simply
misguided. A dynamic team and a must have partner for any
company looking to grow in the Nursery sector.”
Nick Hampton, Ardega Nursery Distrbution
"As a buyer,
Progressive Preschool is
good for understanding
factors outside of purely toys
that are influencing parents
purchase decisions and preschoolers
lives. Having a magazine that solely
covers my target age group is a
perk that many of my fellow
buyers don’t have."
Chris Watters,
Argos
“We had a
great response from
the advert we placed in PPS
with retailers ringing us off the
back of the advert – we have
now committed further to the
magazine because of this!”
Gemma Stokes,
Skip Hop UK
“Progressive Preschool for
me is the best magazine in the industry!
Working in a small buying team we manage over
1200 products, 100 supplier relationships and two
season change overs per year- as you can imagine its
difficult to keep up with trends and newness. That’s where
PPS helps us out immensely! It is jam packed filled with
industry news, what’s new, up and coming brands all of
which are fragmented down into product areas making it
an easy and inspiring read. Big hands up to PPS!”
Jade Crow, JoJo Maman Bebe
2017 Features
January / February 2017
July / August 2017
Editorial deadline: 8th December
Advertising deadline: 22nd December
Publishing date: 13th January
Pushchairs and strollers, sleep swaddle
and monitoring, walkers and bouncers,
London Toy Fair preview,
Spielwarenmesse preview, Spring Fair
International preview, INDX Kidswear
preview, Preschool licensing
Editorial deadline: 14th June
Advertising deadline: 26th June
Publishing date: 30th June
Nursery tech and innovation, baby
essentials, soft/plush toys and comforters,
preschool distributor/wholesaler focus,
Harrogate Home & Gift Preview
March / April 2017
Editorial deadline: 17th August
Advertising deadline: 31st August
Publishing date: 5th September
Kind & Jugend Show issue, Travel systems
and accessories, health and hygiene,
electronic toys and learning, ABC Expo
preview, Brand Licensing Show preview
Editorial deadline: 22nd February
Advertising deadline: 14th March
Publishing date: 17th March
Harrogate Nursery Fair preview, car
seats, slings and carriers, travel and
holiday, preschool publishing,
traditional toys, independent
Toy & Gift Show preview, licensed
apparel and accessories,
consumer exhibitions and events
May / June 2017
Editorial deadline: 12th April
Advertising deadline: 28th April
Publishing date: 5th May
Furniture and décor, feeding and
highchairs, nappies and potty training,
bathing, INDX Kidswear show preview,
Toymaster Show preview, outdoor toys
and scooters, games and puzzles,
creative play, children’s parties
September / October 2017
November / December 2017
Editorial deadline: 19th October
Advertising deadline: 10th November
Publishing date: 28th November
Progressive Preschool Awards review,
safety and medical equipment, preschool
apparel and accessories, industry logistics.
Regular features
News, expert columnists, media watch,
best sellers, what’s hot, what’s new.
Annual show distribution
Toy Fair, Spielwarenmesse, Spring Fair,
Harrogate Nursery Fair, Toymaster, PG Live,
INDX Kidswear, Kind & Jugend, Brand
Licensing Europe.
Advertising Costs
¼ page
½ page
Full Page
Double Page Spread
One
£350
£675
£1200
£1900
Three
£325
£625
£1150
£1750
Six
£275
£535
£1000
£1500
The above costs are per insertion and subject to VAT
We also offer Whats New product entries at a cost of £125.00.
HTML mailers, online advertising and direct mail campaigns are also available.
Price on application
Bespoke packages to suit your needs are also available and what we do best at PPS!
Give us a budget, or an idea of what you are looking to achieve and we will tailor you a
unique package, based on your requirements.
Contacts
Jo Pilcher – Account Manager
T: +44 20 3375 2660
E: jop@max-publishing.co.uk
Rob Willis – Publishing Director
T: +44 20 3370 4752
E: robw@max-publishing.co.uk
Jacqui Parr – Editor
E: jacquip@max-publishing.co.uk
@prog_preschool
www.facebook.com/progressivepreschool01/
www.progressive-preschool.co.uk
PPSNurseryMedia.pdf (PDF, 6.85 MB)
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