Rewiring the social fabric
The Internet of Communities (IoC) stems from the idea that human organizations would
actualize greater value if they could maximize social engagement. Paradoxically, while a
tremendous amount of resourceful people are immersed in connectivity, they have hard
times to thrive individually and, as human groups, to address their challenges
collectively. We propose that the main reason is that the social fabric is poorly wired to
inspire cooperation and to trigger social engagement.
Even though opportunities, ideas, and solutions are abundant, people and their social
organizations swim in an ocean of untapped resources. As a result, they experience a
sense of lack, of struggle and of scarcity. We believe that this does not need to be a
fatality. By rewiring our social fabric in a way that is more conducive to social trust1, we
might be able reach viable cooperation thresholds and maximize social engagement.
Inspired by close-knit communities like music bands, sport teams and start-ups, and
mimicking complex adaptive systems that have simple rules of operation and no central
coordination, the IoC proposes to scale up social trust and therefore social engagement
in a way that is yet to be addressed by new social technologies.
Cristiano Castelfranchi and Rino Falcone define social trust as the feeling about the good disposition of the other.
In Cristiano Castelfranchi and Rino Falcone, Social Trust: A Cognitive Approach, National Research Council Institute of Psychology, Unit of AI, Cognitive Modelling and Interaction, Roma, Italy, Jan 2015.
Meoh ASBL, BE 0599.986.669. Creative Commons Attribution-ShareAlike 4.0 International Public License, Jan 2017.