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BI Wellbeing Index OverviewV2 .pdf

Original filename: BI Wellbeing Index_OverviewV2.pdf
Title: BI Wellbeing Index_OverviewV2
Author: Brand Integrity

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What  is  Wellbeing  and  Why  Should  Companies  Measure  
Wellbeing  is  the  combination  of  several  aspects  of  life,  including:    

Being  in  good  physical  health  
Finding  your  work  meaningful,  purposeful,  and  enjoyable  
Having  strong  social  relationships  
Feeling  financially  secure    
Being  part  of  a  community.    

Most  importantly,  it’s  about  how  these  five  dimensions  interact.  
People  usually  underestimate  the  influence  of  their  career  on  their  overall  wellbeing.  But  
Career  Wellbeing  is  arguably  the  most  essential  of  the  five  elements.  If  you  don't  have  the  
opportunity  to  regularly  do  something  you  enjoy—even  if  it's  more  of  a  passion  or  interest  than  
something  you  get  paid  to  do—the  odds  of  your  having  high  wellbeing  in  other  areas  
diminishes  rapidly.    
Imagine  that  you  have  great  social  relationships,  financial  security,  and  good  health,  but  you  
don't  like  what  you  do  every  day.  Chances  are,  much  of  your  social  time  is  spent  worrying  or  
complaining  about  your  lousy  job.  And  this  causes  stress,  taking  a  toll  on  your  physical  health.  
If  your  Career  Wellbeing  is  low,  it's  easy  to  see  how  it  can  cause  deterioration  in  other  areas  
over  time.  
Wellbeing  is  a  metric  that  businesses  can’t  afford  to  ignore.  It's  predictive,  it's  actionable,  and  it  
correlates  with  the  metrics  that  matter  most  to  your  business,  most  notably:  productivity,  
performance,  and  costs.  Including  metrics  of  wellbeing  on  your  dashboard  will  provide  you  
predictive  information  to  help  make  informed  business  decisions  with  confidence.    

The  Brand  Integrity  Wellbeing  Dimensions    
The  Brand  Integrity  Wellbeing  Dimensions  below  cover  areas  of  a  fulfilling  life.  They  do  not  include  
every  nuance  of  what's  important  in  life,  but  they  do  represent  five  broad  categories  that  are  
essential  to  most  people.    

Physical  Wellbeing  -­  Having  good  health  and  enough  energy  to  get  things  done  daily  
1.   My  physical  health  is  near  perfect.  
2.   I  exercise  regularly  to  improve  my  health.  
3.   I  have  a  very  healthy  diet.  
Career  Wellbeing  -­  Liking  what  you  do  each  day,  feeling  respected  for  what  you  do,  and  
understanding  the  importance  of  your  work  
4.   I  like  what  I  do  every  day.  
Page  1  of  2  
BI  Wellbeing  Index_OverviewV2.docx  

Updated  as  of  4/14/17  
©2017  Achieve  Brand  Integrity,  LLC  


5.   I  feel  respected  for  who  I  am  and  the  work  I  do.  
6.   I  feel  the  work  I  do  has  a  positive  impact  for  others.  
7.   I  trust  my  manager  has  my  best  interest  in  mind.  
Social  Wellbeing  -­  Having  strong  and  supportive  relationships  and  love  in  your  life  
8.   Someone  in  my  life  always  encourages  me  to  be  healthy.  
9.   My  friends  and  family  give  me  positive  energy  every  day.  
10.  I  have  a  lot  of  love  in  my  life.  
Financial  Wellbeing  -­  Feeling  financially  secure,  managing  your  economic  life  to  
reduce  stress  and  increase  security  
11.  I  have  enough  money  to  do  what  I  want  to  do.  
12.  I  believe  I  will  have  enough  money  in  the  future.  
13.  My  money  is  well-­managed.  
Community  Wellbeing  -­  Being  part  of  a  community,  liking  where  you  live,  feeling  safe,  and  
having  pride  in  your  community    
14.  The  city  or  area  where  I  live  is  a  perfect  place  for  me.  
15.  I  have  a  group  where  I  belong,  where  I  am  accepted.  
16.  I  always  feel  safe  and  secure.  

Page  2  of  2  
BI  Wellbeing  Index_OverviewV2.docx  

Updated  as  of  4/14/17  
©2017  Achieve  Brand  Integrity,  LLC  

BI Wellbeing Index_OverviewV2.pdf - page 1/2
BI Wellbeing Index_OverviewV2.pdf - page 2/2

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