UOP COM 537 Week 5 Individual Ass .pdf
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COM 537 Week 5 Individual Assignment
Internal and External Persuasive
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Now that you have detailed all necessary communications and have determined
the best channel for the communications in your plan, you can begin writing
these communications. In this assignment, you must write a persuasive memo to
internal stakeholders and a press release to external stakeholders. In these
communications, describe the scenario at Best Game Productions and explain
the solution that you think is best for the company based on all of the information
provided. Use that solution and your reason for selecting it throughout the
assignment. Be sure to consider the perceptions and needs of each stakeholder,
and determine the most appropriate style of communication when addressing the
internal and external stakeholders.
Choose one internal and one external stakeholder in Best Game Productions.
Write a persuasive memo of no more than 1,000 words to an internal stakeholder
describing Best Game Productions’ dilemma. Include the benefits and rationale.
Write a press release of no more than 1,000 words describing the same situation
to an external stakeholder.
Consider the noise that will detract internal and external stakeholders from fully
receiving your message, and construct your communications to address or avoid
that noise for each stakeholder.
Write a synopsis of no more than 500 words that describes the strategies you
employed in creating the press release and memo. Be sure to identify how you
eliminated various types of noise from your communications. Include your
synopsis and press release in one document.
Cite at least two references in your paper.
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