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PDF FO7ADCE07B01 3 .pdf


Original filename: PDF_FO7ADCE07B01_3.pdf

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POP-UP PRINTED
ROLLER
BANNERS
A POP-UP PRINTED ROLLER
BANNERS ARE CONSISTING
OF GRAPHICS, EFFECTIVE
MESSAGES, ATTRACTIVE
COLORING SCHEME,
IMAGES AND STATISTICS
ON LIGHTWEIGHT PVC.

Tips to Select the
Right Design of the
Roller Banners

MAKE IT EASY TO READ
PEOPLE PASSING BY THE BANNERS HAVE A COUPLE OF SECOND TO LOOK AT YOUR BANNERS. THEY CAN UNDERSTAND THESE
BANNERS IF GRAPHICS ON THESE BANNERS ARE SIMPLE AND UNDERSTANDABLE FOR NORMAL PEOPLE. THERE SHOULD BE A
SHORT MESSAGE ON THE BANNER SO THAT THE PEOPLE CAN READ OR UNDERSTAND IT WITHIN THE FEW COUPLE SECONDS
THEY HAVE.
YOU CAN INCLUDE THE BULLETS AND HIGHLIGHT THE IMPORTANT WORDS OF THE BANNER IF YOU HAVE A LONGER MESSAGE.
CHOOSE THE RIGHT COLORS
STUDIES HAVE SHOWN THAT COLOR IN MARKETING CAN INCREASE BRAND RECOGNITION BY UP TO 80%, AND THAT COLORED
ADVERTISEMENTS ATTRACT UP TO 42% MORE READERSHIP THAN NON-COLORED ADS. DESIGN STRONG BANNERS BY CHOOSING
THE RIGHT COLORS.
TO CHOOSE HIGH-CONTRAST COLOR COMBINATIONS FOR YOUR BANNERS, CONSIDER USING ATTENTION-GRABBING COMBOS
LIKE BLACK ON WHITE, BLACK ON YELLOW, YELLOW ON BLACK, AND WHITE ON BLUE. THEN, IF YOU WANT TO DRAW SPECIAL
ATTENTION TO A PARTICULAR PIECE OF INFORMATION, LIKE A PHONE NUMBER, EVENT DATE, OR WEBSITE, YOU CAN USE A THIRD
COLOR THAT COMPLEMENTS THE OTHERS YET STANDS OUT ON ITS OWN.
SELECT APPROPRIATE WORDS AND IMAGES
IF YOU ARE SELLING SOMETHING RATHER THAN MARKETING YOUR BRAND THEN IT WILL BE USEFUL TO MAKE YOUR ADDS WITH
THE EYE CAPTURING AND EYE CAPTIVATING IMAGES. FOR EXAMPLE, IF YOU REQUIRED AN ADD FOR FARMER’S MARKET THEN
THERE SHOULD BE DISPLAYING IMAGES OF PLUMP, RIPE FRUIT AND FRESH VEGETABLES ON BANNERS. FOR THE COSMETICS TO
GET RID OF THE BARGAINING MENTION 25% OFF OR PERCENTAGE YOU CAN AFFORD. IN THIS YOU CAN ATTRACT THE
CUSTOMERS. THIS ADD WILL ACT AS MAGNETIC FOR THE IRON PIECES(CUSTOMERS).
THINK ABOUT DISTANCE
THE OTHER MAIN FACTOR OF DESIGNING THE BANNERS IS THE LOCATION OF BANNERS WHERE THEY HAVE BEEN DISPLAYED.
BEFORE DESIGNING IT MUST BE DECIDED THAT YOU HAVE TO HAND IT ON THE FRONT OF THE SELLING LOCATION OR PLACE IT IN
FRONT OF A SELLING POINT. THERE SHOULD BE A REASONABLE DISTANCE BETWEEN A CUSTOMER AND A POP-UP BANNER SO
THAT HE CAN READ IT EASILY. TEXT ON THE BANNER WILL BE EASY AND TRY TO EXPLAIN THE PRODUCT WITH THE IMAGE IF IT IS
POSSIBLE.
ANOTHER IMPORTANT POINT IS THE REASONABLE SIZE OF THE BANNER.
ENSURE GOOD LIGHTING
WHILE DESIGNING THE ROLLER IT SHOULD BE KEPT IN MIND THAT THERE SHOULD BE PLACE ON THE BANNER TO DISPLAY LIGHTS
SO THAT IT CAN BE SEEN IN THE DARK.

ROLLER BANNERS UK
UNIT 6, CITY GROVE TRADING ESTATE
WOODSIDE ROAD
EASTLEIGH
HAMPSHIRE

TEL: 023 8070 0111

EMAIL:
INFO@ROLLERBANNERSUK.COM

ROLLER BANNERS UK


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