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Original filename: TMNPL FRANCHISE PROPOSAL.pdf
Author: Karan Sachdev

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Franchise Proposal
Project Overview:
We believe that in this web age, the task of arranging transportation ought to not consume
your valuable time and resources. Transport Mantra is the new initiative of Mantra Group for
serving the supplying industry. We are the India’s first leading E-commerce portal for
transport industry which provides the bidding facility for retail customers & Mnc’s. It offers
the finest doorway for transportation business, which makes domestic transport easy, Speedy
and effective.
Indian logistics trade is unorganized with inefficiencies and we have a tendency to firmly
believe we are able to build a distinction by facultative the stakeholders pick up access to
technology and helping them in adopting it. We have the proper balance of individuals with
trade expertise, operational expertise and technological experience to deliver an effective,
low cost and simple to use technology.
Our main features consist of Bidding Facility and Tender Facility, where we tend to can save
time and value for all the users. Moreover, providing more business to transporters at their
Timely and Flexibility in Response:
Your time is effective and that we are committed to victimization it effectively. Therefore,
our aim is to serve you the services 24/7. Continuously we have a propensity to can update
you according your request through SMS or E-mail, keeping you inform with a devoted
attention to detail and efficiency, while holding our power and flexibility.
Cost effectiveness:
We believe that our portal offers you the best reward for your cash. Transporters can do
bidding on the customer’s demand thus that customers will choose the most effective one.
Transporters will get a lot of and many customers
Overcome the current transportation Scenario:

Current Scenario:
o Now a days companies have two - four fix transporters. It would be very
frantic for firms to search out new transporters.
o Companies do telephonic talk/E-mail with transporters.
o Transporters have to do self-marketing or they need to rent marketing person.

Advantages of portal:
o We will offer data to the registered users regarding the convenience of the
load and vehicles within the town.
o No need to build calls to multiple transporters and corporations to examine
costs and trucks convenience, load details, check loads, gives quotations and
discuss terms. Submit your load or truck and let go.
o Through the bids customers can get best deals.
o Transporters will get more business through our portal, for their registered

We strongly believe in:
 Building and nurturing long-lasting relationships.
 Constantly innovating to keep our customers satisfied.

How it works:

Customer View:

Customer has to register themselves on transportmantra.com by providing basic
details like company name, company profile, concerned person details like name,
mobile number, E-Mail etc. to complete the registration part.
After Registration customer will post their requirements like material, weight,
location, destination etc.
Customer will get quotations regarding their requirements from relevant transporters.
So that, customer can get the best one.
After confirming the deal, it will be closed and goods will be delivered.


In MNC’s or large firms, they have huge quantity of transportation work. For
that, Transport Mantra is providing the facility of Tender.
Companies can nail down the contract with transporters by providing tender
Through tender it is very easy for firms to try and do transportation work for
future with none agitated or work load.

Transporter View:

Transporter has to register themselves on transportmantra.com by choosing the
subscription package and providing basic details like transportation association
certificate, driver license, vehicle details like insurance, PUC and Fitness details etc.
to complete the registration part.
After Registration transporter can do the login and they will get the inquiries from the
companies for their registered route and truck type.
After getting inquiries transporter will coordinate with the suitable companies and can
bid on that requirement.
After confirming the deal, it will be closed.
By our tender facilities, transporters will get more work from large scale companies.

Franchise View:

Franchisor has the same working pattern as transporters. Other kind of work they have
to do are mentioned below:
o franchisors have to hire 3 employees (1 Caller + 2 Field Marketing person),
Transport Mantra will pay the salary of these employees mentioned in

Caller will generate the leads of companies and transporters.
Field Marketing person will follow the leads and close the deal.

o Franchisor will get the commission from the revenue generation by their
employees which is mentioned in Annexure-A.

Responsibility of Franchise:

They have to sell the subscription packages (transporters, brokers, fleet owners,
commission agents) and franchise across the India.
The franchisor is responsible for maintaining overall brand reputation, awareness, and
Franchisor has to give us day to day reporting regarding their work.
Employee coordination is mandatory.



(1 Year)

Truck Views


SMS Alerts


Bids Allowed


Load Views


Directory Access

Truck Posts



E-Mail Leads

Office Name Board


Free Advertisement on our website for
first 100 franchisor

Other Benefits:

No empty returns
Easy access and quick response
Better pricing
Verified customer base
Reduce Empty Days and increase Truck utilization

Commission structure:
 Franchise Fees: 2,00,000 + Service Tax

Annexure –A (Pay-out Structure)
Total Earing(Monthly)


up to 3,99,999 /4,00,000 to 6,99,999 /7,00,000 to 9,99,999 /10,00,000 to 15,00,000 /-


Annexure – B (Salary Structure)


No of



Tele caller
Field Work






Number of employee will be increase as per the performance of first four months and
requirement of location.
Employee salary will be increase as per the performance of first four months.
P.F. will be deducted.
Company will provide 3 days training to the employee.
Every month company will provide the extra benefit offers.

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