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www.mymobileindia.com

july 2017  Rs 100
tm

www.mymobileindia.com

Tested

ASUS Zenfone Live, iVOOMi Me1
Plus, Meizu M5, BOSE SoundLink
Revolve Speaker, Asus ZenBook 3
(UX390UA), Ziox Astra Colors 4G,
Oppo F3 Plus and more...

Chief Speak

Manish Sharma
President & CEO,
Panasonic India &
South Asia
phone of the
month
Honor 8 Lite

foR a connected lifestyle

Editorpage

firstcall

B

y the time, this issue hits the stand; the
historic GST regime would have been
rolled out. Despite higher tax rate on
mobile handsets than recommended by

editoriAl

the Indian Cellular Association, we in the true spirit

Pankaj Mohindroo |

of constructive cooperation, welcome the taxation

Shelley Vishwajeet | editor

reform as it will eventually bring transparency and
greater accountability within the taxation regime, do
away with the multiplicity of tax structure, enhance tax
compliance while minimizing tax leakages – all this will
go a long in creating a more predictable and competitive business

editor-in-chief

ramesh Kumar raja | Assistant editor
haider Ali Khan | Senior correspondent
nijhum rudra | correspondent
Vanshika Malhotra | reporter

environment within the country while bringing our tax regime in sync
with the best global practices. Such a step was indeed necessary for
a country which desires to become a more attractive destination for
FDI and emerge as a global manufacturing powerhouse.
Still, we have also been quite vocal about the enhanced impact
of GST on mobile manufacturing eco-system. To keep our domestic

deSiGn
Ajit Kumar Parashar | Sr. Graphic designer

MArKetinG

mobile manufacturing competitive against cheaper imports, it is

Puja Mohindroo | Manager - Business

important the government moderates the impact by imposing higher

Sandeep Kumar | Sr. Manager – Marketing

customs duty on imports. I am happy to share that the government
is moving fast in that direction. Thereby, I see no negative bearing

oPerAtionS

of GST on ‘Make in India’ program in mobile manufacturing. On
the other hand, the global mobile majors have fully realized that

K. rajagopalan | Advisor-legal, Accounts &
Administration

if they want to continue enjoying a slice of the vast and growing

deepak Kohli | Manager – Accounts

Indian mobile handset market, they need to manufacture here and

Varun lama | Sr. Manager – human resources

now for their own good as doing so will afford them significant cost
advantage. Thus, we are definitely going to see dramatic increase
in value addition within the country in the next stage of “Phased
Manufacturing Program”.
We are also happy to witness the new inning of Nokia/HMD. The
brand Nokia still carries tremendous goodwill and if HMD team
can build upon this by offering products with the build quality and
aesthetics combined with powerful technology along with the ease
of use for which the brand had been known, there is little room to

B. G. Mathur | Manager- Production

circulAtion
Bhupender Singh Bisht | Manager – circulation

AdViSory BoArd
Bejon Misra
rajan Mathews
S.d. Saxena

doubt Why Nokia will not once again become a high selling and

Subhash chandra

much cherished brand. More on this in our cover story on Nokia.

Sunil dutt

Readers will be happy to notice our consistent march towards
enriched content by way of more experts’ opinion, more industry

Sonu Bhasin
uvaraj natarajan

and consumer insights, more analytical pieces, along with the
most relevant updates in the mobile world but without
compromising on the ‘reading delight’ quotient. My Mobile’s value

Get in touch

proposition remains unmatched - for the readers, advertisers and

Editorial : shelley@mymobile.co.in

associates alike.

Marketing : sandeep@mymobile.co.in
Circulation : bhupender@mymobile.co.in

Happy Reading! n

Phone : 011—46206161 Fax : 011—41520637
edited, published, printed and owned by Pankaj Mohindroo, Published
from flat no. 25, first floor, Shankar Market, connaught Place, new
delhi – 110001. Printed at ht Media ltd. B-2, Sector 63, noida.

Pankaj Mohindroo
editor-in-chief

Follow Us:
Facebook
facebook.com/mymobilemag
Twitter
twitter.com/MyMobileMag

04 | JUly 2017

the publishers regret that they cannot accept liability for errors
and omissions contained in this publication, however caused.
the opinions and the views contained in this publication are not
necessarily those of the publishers. readers are advised to
seek specialist advice before acting on information contained in
this publication, which is provided for general use and may not
be appropriate for the reader’s particular circumstances. the
ownership of trademarks is acknowledged.

Volume Xii, issue Vi, july 2017

MYMOBILE

contents

60

44

42
Style Notes
10
12
14
16
20
109

LETTERS
CELL SPEAK
RUMOR MILL
NEWS
BIG NEWS
MY GUIDE

28 JUST IN

Manufacturing Ecosystem a

be keenly watched. We take an

Globally Competitive One – The

in-depth look at its prospects

Road Map – Arun Gupta, CEO

FACE TO FACE
Interviews with business/industry
leaders

54

58

84
86

CONSUMER
INSIGHT
60

Millennial are increasingly
looking at artificial intelligence
as a tool for achieving inner
peace

62

Ashish Bahukhandi – CEO,

Stage is all set for Swift Digital
Transformation

AppsDiscover Technologies
Pvt. Ltd.

92

Arjun Rao – MD, Isle of

INDUSTRY INSIGHT
65

Fortune Pte. Ltd.

Nokia’s New Inning
Although brand Nokia has

BY INVITATION

begun its new chapter globally

Where business leaders share
their thoughts

and in India, it has a long way
to go in rediscovering its

Founder, Wydr

Raju Vanapala – Founder &
CEO, Way2Online

South Asia

44 LEAD STORY

India – Devesh Rai, CEO &

Ashim Mathur – Senior
Dolby Laboratories

How Technology is Shaping the
Wholesale-Retail Market in

Ford Asia Pacific

Regional Director, Marketing,

CEO, Panasonic India &

102

Connected Vehicle & Services,

devices now in the market

Manish Sharma – President &

and Founder – MoMagic

Julius Marchwicki – Director,

Get a close look at new mobile

42 CHIEF SPEAK

06 | JULy 2017

significance and its march will

56

Making Indian Mobile

Indian electronics market
expected to reach USD 400
billion by 2020

The Burntest
66

IVOOMIME 1 PLUS

MYMOBILE

What's Inside

contents
68

ZIOX ASTRA COLORS 4G

70

MEIZU M5

72

OPPO F3 PLUS

74

ASUS ZENFONE LIVE

76

HONOR 8 LITE

78

ASUS ZENBOOK 3
(UX390UA)

80

BOSE SOUNDLINK REVOLVE
SPEAKER

IN FOCUS
95

Updates that make Whatsapp
messaging cool

100 Google Play introduces ‘android
Excellence’ section

82 BAZAAR BARGAIN

104 SPECIAL FEATURE

Four phones which are smart

apps that keep your cricket

buy today

enthusiasm high

88 TECH SKILL

131 ADD ONS

Top five platforms to build a

The latest and the best of

mobile app with no tech skills

gadgets and accessories, from
Bluetooth speakers to gaming

90 SNAPSHOT
HTC U11: Squeezed to Near
Perfection

98 TECH TRENDZ

pads

146 VANTAGE POINT
GST – So what’s in there for the
handset and telecom world? –

Gartner identifies top

Syed Tajuddin, CEO, Coolpad

technologies for digital

India .

98

protection

109

104

Total number of
pages = 148

08 | may 2017

MYMOBILE

Inbox

letters

www.mymobileindia.com

JUNE 2017  Rs 100
TM

www.mymobileindia.com

PHONE OF
THE MONTH
SAMSUNG
GALAXY
S8 PLUS

FOR A CONNECTED LIFESTYLE

Global
Smartphone
Shipment

India in the driver seat

SELFIE PHONES

The new engine
of growth

Tested

Samsung Galaxy C7 Pro,
Vivo V5s, Kara Mega 1,
Micromax Dual 5,
Lephone W7
and more...

Cyber
Crime
The
dangerous
twists

and deep. I am a regular

brands, their specifications

pretty good. It has been my

reader of your magazine and I

and price range at the same

guide to all the tech queries

also recommend it to my

place. Rather than flipping

and hence developing my

friends and family. It is a must

through the entire magazine,

knowledge as a consumer. I

have for those who want to

one would get the idea about

want you to include more

get useful and correct

any particular mobile

gadgets and mobiles in your

information.

—Nishant Kumar, Lucknow

Burn Test section.
—Manohar Kamble, Pune

—Jitendra Prasad, Guwahati
We, as the regular reader and
My Mobile has been

subscriber of My Mobile, love

My Mobile has been my

associated with me since I

to read the gadgets, mobiles

boredom buster during long

My trust and passion of

was in my college and has

and apps more often in the

trips and journeys. We get all

reading My Mobile keeps on

been a part of my growing up.

magazine rather than going to

the information about the

increasing as the topics which

I am very fond of this unique

any website. The main source

apps and new features

you have been covering these

and informative magazine

of our tech content comes

running onto our handsets. It

days are wonderful like the

present in the country. Since I

from My Mobile magazine.

would be better if you guys

last issue of June (Selfie

am a dedicated reader since

The unmatched quality of the

can develop a My Mobile app

Phone) has been very

my young age, I have been

product keeps it in a different

which can be downloaded

informative, well timed and

admired as the one who

league altogether. The

from any platform.

properly researched one. All

knows everything in my

Boredom Buster, Just-ins and

the major mobile players have

friends and neighbors about

Insights always come handy.

been included in this

mobile and technology. I want

An ideal tech magazine

I want to thank My Mobile

coverage. While the Big News

to thank the whole team of My

should follow your footsteps

team for their continuous

and Consumer Insights are

Mobile for their continuous

wholesome informative, the

support.

Bazaar Bargain helps us to

—Dinesh M, Chennai

—Sayan Dutta, Kolkata

effort to provide the unique
and latest content in mobile

—Kanika, Bhatinda

The June issue’s editorial was

and technology domain. What

well elaborated and very timely

I like the most as a reader is

already launched products on

The best way to get knowledge

as people had this tendency to

the Cell Speak page as it gives

which we could get the best

about all the available mobile

keeping away from the selfie

an overall view of the people

bargain. My best wishes to My

devices and their prices is My

phones in the market but not

who matter. Thank you so

Mobile team.

Mobile. The kind of collective

the case anymore. The selfie

much, guys! Keep rocking.

information available in My

phones are the hot favorite

Guide section of the magazine

now. The burn tests, chief

Dear My Mobile team, it gives

is very helpful, especially for a

speak and games you did

me an immense knowledge of

customer and reader like me.

were

mobile ecosystem which you

We get all the

know the latest price of the

—Roshan Singh, New Delhi

guys deliver through the
magazine and it’s simply
brilliant. I would also suggest
you to add few more devices
and gadgets like you did of
Samsung Galaxy S8 Plus in
your burn tests. Majority of
readers or the users might not
be aware of the whole insight
about any latest mobile or
technology but what we get

—Ravi, Chennai

e
ave th

dh
nes an

ream
in a d
ellpho
c
y
e
t
k
u
o
o
st
zy ab ew lines?
an als n the late
e
a
r
c
c
d
u
n
f
o
u hav
o
a
Are y al to pen a for news our hands u think yo
o
y
ti
se
poten have a no rave to lay t them? If y CV to
r
u
le,
c
u
Do yo e? Do you world abo . Rush you My Mobi
in
e
in
ou
headl and tell th king for y your name
o
s
o
e
o
l
to se
gizm u, we are
.co.in ine.
o
e
y
l
i
n
b
i
o
it
az
mym
e mag
team@ best mobil
India’s

from it, which is very helpful

10 | July 2017

MYMOBILE


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