Amy Imhoff Resume August 2017 .pdf

Amy Imhoff
Digital Content & Marketing Management
Amy.Imhoff1701@gmail.com
85 Camp Avenue, Unit 4C
Stamford, CT 06907

CAREER PROFILE
A driven, creative and successful
editor and writer with a strong
sense of dedication and over 11
years of progressive experience in
editorial management, content
creation and marketing
development. Skilled in bringing
change-makers together,
passionate about forging strong
relationships with business
partners.

EDUCATION
Southern CT State University, 2012
Master of Arts, English Literature
Magna Cum Laude
Fairfield University, 2006
Bachelor of Arts, English
Cum Laude

203-461-1297

linkedin.com/in/amy-imhoff

www.amyimhoff.com

Digital Content and Marketing Specialist
Zaelab – Westport, CT / April 2017 – present
• Establish cohesive corporate brand messaging for Zaelab, a growing B2B digital commerce firm,
named an SAP Gold Partner in 2016 and specializes in SAP Hybris implementations
• Oversaw website overhaul, including written copy, social media, and style consistency
• Craft product case studies and liaise with team managers regarding Zaelab’s Fortune 500 client
roster, which includes GE, TDSC, Bonobos, Sonny’s Direct, and Bambeco
• Write and review press releases, email blasts, blog posts, communications with industry professional
and media outlets such as Forbes; optimize for SEO and social
• Create event booth signage and marketing materials for large industry events such as B2B Online,
Medforce, IRCE, and future events
• Determine Zaelab’s internal style guide

Editor
PUBLICATIONS
Outside In Makes It So
ATB Publishing, September 2017
Somewhere Beyond the Heavens:
Exploring Battlestar Galactica
Sequart Publishing, 2018
"A UN Panel Report: Can “Sold” help put
an end to sex trafficking?"
ScreenPrism, March 2016
"Adoption, Dana Scully & Me"
The Mary Sue, March 2016
"The Woman in the Magic Web:
Empowered or Entrapped? Female
Agency in Keats and Coleridge vs.
Female Stereotype in Tennyson and
Christina Rossetti."
Master’s Thesis, 2012

AREAS OF EXPERTISE
Event Planning – college events; corporate
events; weddings; references upon request
Mentoring- Fairfield University mentor of
sophomores in the Creative Life Ignatian
Residential College
Extremely proficient in Microsoft Office
Suite, Adobe Lightroom, WordPress,
Blogger, LotusNotes; familiar with Final Cut
Pro. Extensive knowledge of AP, MLA, APA,
and Chicago Manual editorial styles.
Interests and hobbies include travel, pop
culture analysis, theater appreciation.

Gartner – Stamford, CT / November 2011 – March 2017
• Edited Gartner-branded digital research accessed by thousands of Gartner subscribers; publish to and
troubleshoot website; function as managing editor on special projects and reports, particularly Hype
Cycles
• Assisted in developing a heavy workload of client-facing content and marketing materials for the
Fortune 500 companies that rely on Gartner when making technology-related decisions
• Oversaw conference presentation creation for global Gartner events
• Managed analyst/support staff project teams to ensure quality and adherence deadlines
• Created and wrote content using specific industry guidelines; implement research agendas within the
IT Leaders category

Featured Panel Speaker & Freelance Contributor
• Panel speaker on various pop culture topics, notably women’s representation in media. Recent
engagements include:
• Shore Leave 2017, Hunt Valley, MD – Seven panels on various science fiction & comic book topics
• Let's Talk Feminism series, Ms. Foundation for Women – Brooklyn Historical Society, October 2016
• The Women of Star Trek Reflect on 50 Years, panel moderator – Mission: NY, September 2016
• An Examination of Literature & Star Trek, panel moderator – Mission NY, September 2016
• The Women of Star Trek panel discussion – Star Trek Las Vegas, August 2016
• Contribute news stories, interviews, think pieces and film/television reviews to media sites such as Legion
of Leia, Screenprism, The Mary Sue, Women at Warp, Gender Focus, and more
• Attend various press events, panels, and conventions on behalf of these entertainment websites, conduct
interviews and coordinate social media engagement
• Provide editorial and digital media strategy/consulting to various authors and small, fan-run businesses

Technical Editor
Financial Accounting Standards Board – Norwalk, CT / June 2006 – November 2011
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•

Handled all editorial and communication needs of numerous projects; oversaw multiple document
drafts; posted documents to public and internal websites; arranged travel for international
working groups
Coordinated events and meetings with outside constituents, including meetings on the global
financial crisis