Better Web Type Cheat Sheet .pdf




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SMALL CAPS

PUNCTUATION

Should be used for abbreviations and words set in uppercase inside the
body text so they blend in better. Make sure you don’t use fake small caps.



-

MINUS

REAL SMALL CAPS

FAKE SMALL CAPS

A a
CAPITALS

SMALL CAPS



HYPHEN

ADVANCED TYPOGRAPHIC FEATURES IN SKETCH



EN DASH

To use the OpenType typographic features in Sketch go to View > Show Fonts.
In the window that opens, click on the ‘gear icon’ and choose Typography.

EM DASH

Em Dash
The em dash can be used as an indicator of speaker in a narrative. —“Why
is typography important?”. It can also be used as an indicator of a break.

Ligatures

FAKE SMALL CAPS

Proportional/tabular figures
Alt

.class {

+

0

1

5

1

Opt

WINDOWS

Shift

-

MAC OS

font-variant-caps: all-small-caps;
font-feature-settings: "c2sc", "smcp";
}

Old-style or lining figures

En Dash
Its main purpose is to replace the word “to”, like 6–5 p.m.
Alt

+

0

1

FIGURE STYLES

WINDOWS

Figure styles split into two main groups: old-style and lining figures.
Old-style are perfect for use inside body text as they blend in better.

Hyphen

ab 1 2 3 4 5 6 7 8 9 AB 1 2 3 4 5 6 7 8 9
OLDST YLE FIGURES

5

0

Opt

-

Change lowercase to small caps
Change all to small caps

MAC OS

It’s primarily used for hyphenating words, hence the name, and for
connecting two or more words together: five-dollar bills.

LIGATURES

Quotation Marks

fi fl ff ffl ffi Th

LINING FIGURES

.class {
font-variant-numeric: oldstyle-nums / lining-nums;
font-feature-settings: "onum" / "lnum";

Make sure you use the correct curly quotation marks. Straight marks are for
coding only.

}

Lining figures further split into proportional and tabular figures. Tabular
figures align horizontally no matter the number. They’re perfect for figuresheavy documents where numbers need to align.

$300
$110

$300
$110

PROPORTIONAL

TABUL AR

.class {
font-variant-numeric: proportional-nums / tabular-nums;
font-feature-settings: "pnum" / "tnum";
}

COMMON LIGATURES

Common ligatures should be enabled for body text whenever available as they
help improve the legibility. Enabled by default in most web browsers.

"Don't do this." “You’re cool!”



Opt



{

Opt

Shift

{



Opt



}

DISCRE TIONARY LIGATURES

Opt

Shift

}

Discretionary ligatures are more ornamental in nature and should be used
with care.
.class {

MAC OS

font-variant-ligatures: discretionary-ligatures;
Alt

+

0

1

4 7

Alt

+

0

1

4 8

Alt

+

0

1

4 5

Alt

+

0

1

font-feature-settings: "dlig";

4 6

}
WINDOWS

“

”

‘

’
CONTE X TUAL LIGATURES

HTML

BETTER WEB TYPOGRAPHY FOR A BETTER WEB
betterwebtype.com

& + l/r + s/d + quo + ;
LEF T/RIGHT + SINGLE/DOUBLE + QUOTATION MARKS

More common in script typefaces, should be used to make the text look ‘natural’.
.class {
font-variant-ligatures: contextual;
font-feature-settings: "calt";
}

TYPE COLOUR AND WEIGHT

TYPEFACE CLASSIFICATIONS

Apex

Apex

MERRIWEATHER (14 4 px)

BASKERVILLE (14 4px)

Arm

Old Style

Contrast of different strokes is a major contributing factor to how “heavy” a
typeface looks. Merriweather is a low contrast typeface and looks heavier
than Baskerville which is a high contrast typeface.

X-height
X-height (generally the height of the body of lowercase letters) also has a
major role in how “big” and “heavy” a typeface looks. Typefaces with larger
x-height are considered more modern and are generally easier to read.

Print vs Web Fonts
Printers can print in high-resolution of 300 DPI so typefaces meant for print
are designed differently from the ones designed for web. Generally, they are
more detailed and look “lighter”.

WEB

CAP HEIGHT LINE

Bowl

Crossbar

Vertical bar
Tie

The contrast of strokes is low, serifs are bracketed, the axis of curved strokes
shifts to the left and the x-height is relatively small. Garamond is a great
example of this style.

Transitional
The serifs are bracketed but the contrast is slightly higher. The axis of curved
strokes is vertical. Baskerville is a typical typeface of this style.

Stem

Serif

X-HEIGHT LINE

Leg

Descender

Horizontal bar

BASE LINE

Display fonts are meant to be used at larger sizes so they’ll be more detailed
with higher contrast than the text font counterpart.

FONT WEIGHTS
Weight

CSS

Thin

font-weight: 100;

Extra Light

font-weight: 200;

Slab

Light

font-weight: 300;

There’s no bracketing on the serifs which are usually very heavy and there’s
no contrast between the thick and thin strokes. Roboto Slab is a very good
modern example of this style.

Normal

font-weight: 400;

Medium

font-weight: 500;

Semi Bold

font-weight: 600;

Bold

font-weight: 700;

Extra Bold

font-weight: 800;

Black

font-weight: 900;

Neoclassical
The contrast between thick and thin strokes is very high, the axis of curved
strokes is vertical and there’s no bracketing for serifs. Bodoni is a great
example of this style.

Clarendon
Serifs are usually very short and the contrast quite low. Clarendon and
Charter are typical examples.

Text vs Display Fonts

Grotesque
There is slight contrast noticeable in these typefaces and there’s a certain
squareness associated with them. Helvetica is the most popular grotesque
style around.

TE X T

Ascender

ASCENDER LINE

DESCENDER LINE

Contrast

PRINT

TYPEFACE ANATOMY

DISPL AY

Geometric
This cheatsheet is based on the
content from the ‘Better Web
Typography for a Better Web’ book
by Matej Latin.
betterwebtype.com/book

There is no contrast as the strokes seem to be uniform. These typefaces tend
to be less readable then the grotesques. Futura is the best known and a very
popular geometric style.

FONT STYLES
Normal

Slanted version but with some characters having unique designs.

Humanistic
These styles usually match the design characteristics of the serifed typefaces
—the contrast and axis of the curved strokes are noticeable. Gill Sans is a
typical example.

Normal style.

Oblique

Slanted version of the normal style. If there is no italic style but
you force it with CSS, the browser will slant the normal style
(which is not desirable).









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