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Big Data Pharmaceutical Advertising Market .pdf



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Report Information
More information from: http://bit.ly/2xMhXLf
Big Data Pharmaceutical Advertising Market Segmentation, & Market Analysis Research
Report 2017
SUMMARY:
Market Research Future published new report, titled “Big Data Pharmaceutical Advertising

Market -Research Report: Global Forecast to 2023”.
Market Synopsis of Global Big Data Pharmaceutical Advertising Market:
Market Scenario:
Big data is a vast pool of information where the data is continuously circulated, analysed, updated
through various digital online platforms. Pharmaceutical industry is has arrived late into the big
data technology space as compared to the other industries. The big data pharmaceutical advertising
market is growing at a rapid pace. There are various factors which support the growth of the
market, these include huge spending by pharmaceutical companies into the pharmaceutical
advertisements, growing trend of the digital advertisements in the pharmaceutical sector, effective
use of the big data in reaching the targeted customer pool and benefits offered by the big data, and
reduction in the overall advertising costs due to the use of big data.
Considering the global scenario of the Big Data Pharmaceutical Advertising market, the total market
is expected to reach US$ 4477.3 million by 2023.
Market Segments:
Global Big Data Pharmaceutical Advertising Market has been segmented on the basis of channel
which comprise Product Website & E-Commerce, Social Media, Search Engine, and Mobile Ads. On
the basis of application, it is segmented into Product & Service Targeting, Customer targeting, and
Branding.
Key Players for Global Big Data Pharmaceutical Advertising market:
Some of the key players in this market are: International Business Machines Corporation (US),
Oracle (US), Tata Consultancy Services Limited (India), Statistical Analysis Aystem (US), TAKE
Solutions Ltd (US)
GET SAMPLE REPORT @ http://bit.ly/2fLmmr4

Market Assessment:
The report for Global Big Data Pharmaceutical Advertising Market of Market Research Future
comprises extensive primary research along with the detailed analysis of qualitative as well as
quantitative aspects by various industry experts, key opinion leaders to gain the deeper insight of the
market and industry performance. The report gives the clear picture of current market scenario which
includes historical and projected market size in terms of value and volume, technological advancement,
macro economical and governing factors in the market. The report provides details information and
strategies of the top key players in the industry. The report also gives a broad study of the different
markets segments and regions

Regional analysis:
Considering the global scenario of Big Data Pharmaceutical Advertising market, North America was
holding largest market share of 42.3% in 2015 and is expected to reach USD 1833.5 million by 2023.
Europe is second largest and fastest growing market in global Big Data Pharmaceutical Advertising
market. APAC is expected to grow at a CAGR of 13.0% during 2017-2023. On the other hand. Middle East
and Africa (ME&A) Big Data Pharmaceutical Advertising market is growing is expected to grow at steady
pace.

Sources:
Industry Expert, Secondary Research, and MRFR Analysis.
Intended Audience:
 Big Data Pharmaceutical Advertising services providers
 Research and Development (R&D) Companies
 Market Research and Consulting Service Providers
 Potential Investors

Table of Contents:

1 REPORT PROLOGUE
2 MARKET INTRODUCTION

2.1 Definition
2.2 Scope Of Study
2.3 Research Objective
2.4 Assumptions & Limitations
2.4.1 Assumptions
2.4.2 Limitations
2.5 Market Structure
3 RESEARCH METHODOLOGY

3.1 Research Process
3.2 Primary Research
3.3 Secondary Research
4 MARKET DYNAMICS

4.1 Introduction
4.2 Drivers
4.3 Restraints
4.4 Opportunities
5 GLOBAL BIG DATA PHARMACEUTICAL ADVERTISING MARKET, BY CHANNEL

5.1 Introduction
5.2 Product Website & E-Commerce
5.3 Social Media
5.4 Search Engine
5.5 Mobile Ads
6 GLOBAL BIG DATA PHARMACEUTICAL ADVERTISING MARKET, BY APPLICATION

6.1 Introduction
6.2 Product & Service Targeting
6.3 Customer Targeting
6.4 Branding
7 GLOBAL BIG DATA PHARMACEUTICAL ADVERTISING MARKET, BY REGION

7.1 Introduction
7.2 North America
7.2.1 US
7.2.2 Canada
7.3 Europe
7.3.1 Germany
7.3.2 France
7.3.3 U.K.
7.3.4 Italy
7.3.5 Spain
7.3.6 Rest Of Europe
7.4 Asia-Pacific
7.4.1 Japan
7.4.2 China
7.4.3 India

7.4.4 Republic Of Korea
7.4.5 Rest Of Asia-Pacific
7.5 Middle East & Africa
7.5.1 Middle East
7.5.2 Africa
8 COMPANY PROFILE

8.1 International Business Machines Corporation
8.1.1 Overview
8.1.2 Product Overview
8.1.3 Financials
8.1.4 Key Developments
8.2 Oracle
8.2.1 Overview
8.2.2 Product Overview
8.2.3 Financials
8.2.4 Key Developments
8.3 Tata Consultancy Services Limited
8.3.1 Overview
8.3.2 Product Overview
8.3.3 Financials
8.3.4 Key Developments
8.4 Statistical Analysis Aystem
8.4.1 Overview
8.4.2 Product Overview
8.4.3 Financials
8.4.4 Key Developments
8.5 TAKE Solutions Ltd
8.5.1 Overview
8.5.2 Product Overview
8.5.3 Financials
8.5.4 Key Developments

9 LIST OF TABLES

TABLE 1 GLOBAL BIG DATA PHARMACEUTICAL ADVERTISING MARKET, BY CHANNEL, 2014-2023 (USD MILLION) 22
TABLE 2 GLOBAL PHARMACEUTICAL ADVERTISING VIA PRODUCT WEBSITE & E-COMMERCE MARKET, BY REGION,
2014-2023 (USD MILLION) 23
TABLE 3 GLOBAL PHARMACEUTICAL ADVERTISING VIA SOCIAL MEDIA MARKET, BY REGION, 2014-2023 (USD
MILLION) 23
TABLE 4 GLOBAL PHARMACEUTICAL ADVERTISING VIA SEARCH ENGINE MARKET, BY REGION, 2014-2023 (USD
MILLION) 24
TABLE 5 GLOBAL PHARMACEUTICAL ADVERTISING VIA MOBILE ADS MARKET, BY REGION, 2014-2023 (USD MILLION)
24
TABLE 6 GLOBAL BIG DATA PHARMACEUTICAL ADVERTISING MARKET, BY APPLICATION, 2014-2023 (USD MILLION)
26
TABLE 7 GLOBAL PRODUCT & SERVICE TARGETING MARKET, BY REGION, 2014-2023 (USD MILLION) 26
TABLE 8 GLOBAL CUSTOMER TARGETING MARKET, BY REGION, 2014-2023 (USD MILLION) 27
TABLE 9 GLOBAL BRANDING MARKET, BY REGION, 2014-2023 (USD MILLION) 27
TABLE 10 GLOBAL BIG DATA PHARMACEUTICAL ADVERTISING MARKET, BY REGION, 2014-2023 (USD MILLION) 28

10 LIST OF FIGURES
FIGURE 1 TOP PHARMA COMPANY’S ADVERTISEMENT SPENDING, 2016 (USD MILLION) 10
FIGURE 2 GLOBAL BIG DATA PHARMACEUTICAL ADVERTISING MARKET SHARE, BY CHANNEL, 2016 (%) 11

FIGURE 3 GLOBAL BIG DATA PHARMACEUTICAL ADVERTISING MARKET SHARE, BY APPLICATION, 2016 (%) 12
FIGURE 4 GLOBAL BIG DATA PHARMACEUTICAL ADVERTISING MARKET SHARE, BY REGION, 2016 (%) 12
FIGURE 5 MARKET STRUCTURE OF GLOBAL BIG DATA PHARMACEUTICAL ADVERTISING MARKET 14
FIGURE 6 RESEARCH PROCESS OF MRFR 15
FIGURE 7 DRIVERS, RESTRAINTS & OPPORTUNITIES 17
FIGURE 8 GLOBAL BIG DATA PHARMACEUTICAL ADVERTISING MARKET, BY CHANNEL, 2016 & 2023 (USD MILLION) 22
FIGURE 9 GLOBAL BIG DATA PHARMACEUTICAL ADVERTISING MARKET, BY APPLICATION, 2016 & 2023 25
FIGURE 10 GLOBAL BIG DATA PHARMACEUTICAL ADVERTISING MARKET SHARE, BY REGION, 2016 (%) 28

...CONTINUED

About Market Research Future:
At Market Research Future (MRFR), we enable our customers to unravel the complexity of various
industries through our Cooked Research Report (CRR), Half-Cooked Research Reports (HCRR), Raw
Research Reports (3R), Continuous-Feed Research (CFR), and Market Research & Consulting
Services.
Contact:

Akash Anand,
Market Research Future

+1 646 845 9312
Email: salesteam@marketresearchfuture.com


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