How to select the best advertising agency for your brand .pdf
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How to select the best advertising agency for your brand
Finding the right advertising in Mumbai is not an easy task, as it’s difficult to get
an agency that understands your brand as perfectly as you. There is no scientific
rule to select the best creative agency, but following some of the ways will help to
choose the best advertising agency in Mumbai for your brand.
1. List your important requirement
Pen down or make a list of all your requirements that you want from the
advertising agency. Know the fact if you want an agency for only a service or for
complete solution. Do you want your agency to be local? Do you need them to
have web design capability?
2. Shortlist the companies
After listing your requirement, the next thing you need to do is to make a short list
of the companies that fulfil your desired requirements. To create this list you can
take referrals and even consider the companies whose work and strategy you
3. Rate the shortlisted agency
Once you are done with listing process, now it’s time to evaluate and rate these
agencies. You can use any scale you like from 1-5 or 1-10. Rate them based on
the requirement filled by them. After evaluation select the top 5 agency from your
4. Meet them in person
After selecting the top five agencies, fix a meeting with each agency in personal.
Schedule a meeting to meet the owner of the agency. With the help of this
meeting you get to know each other better. You must ask number of questions to
the company as this will clear your doubt and will help you in your decision
Once you have met all the agencies, you need to proceed for the final step of
selecting the agency. You must choose the best agency from all the advertising
agencies in Mumbai that suits best to your requirements. For more information: