ANALYSIS OF GENDER ON TWITTER TO UK POLITICS JOURNALISTS.pdf


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COMPARATIVE ANALYSIS OF GENDER ON TWITTER IN RELATION TO
UK POLITICS JOURNALISTS
Summary
Background
PoliticsUKTD GE2017 Analysis
In late June 2017 Lissted produced an analysis of influential Twitter users in relation to the UK
General Election 2017 (Appendix 2). The analysis was based on tweets featured on the
@PoliticsUKTD (Politics UK Distilled) Twitter account. This account is powered by Lissted’s
Tweetsdistilled system which estimates and ranks the apparent influence of tweets and then
retweets those it ranks the highest.
The PoliticsUKTD study was based on over 3 million tweets by influential Twitter users between 18th
April 2017 and 7th June 2017. These tweets included retweets and replies to over 200,000 other
accounts.
The Tweetsdistilled application tracked every tweet in real time, using its proprietary algorithm to
seek out the ones that looked to have the most potential for influence.
Out of these 3 million tweets over 27,000 were rated of high significance. Based on an analysis of
key terms used over 14,000 tweets from 2,756 different Twitter accounts were assessed as directly
or indirectly related to the General Election campaign. Between them these tweets were retweeted
or liked over 21.2 million times. These 14,000+ high rated tweets were summarised into three Top
100 lists.
All-Male Journalist Top 10
One of the findings of the analysis was that the top ten journalists featured in the rankings were all
male. The overwhelming response to the tweet stating this was one of surprise.

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