PhD research methodology you choose dominates your research .pdf
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The research methodology you choose dominates your
The most challenging question that researchers often face is “what type of
research method do I need?” or Help me with phd research methodology chapter
writing because research methodologies that you choose can make or break a
Guess the result in the beginning
What are you looking for in the end? Are you just going to collect and compare
data or to find a solution for a problem? If you can guess the result of research in
the beginning, you can narrow your available methodologies right from the start.
According to the result you wish to obtain, you may choose either qualitative or
quantitative or both methodologies.
Qualitative research: Focusing on non-numerical data
Qualitative research is carried out when you wish to monitor and understand
ideas, behaviors, beliefs, perceptions, values, phenomena, manifestations,
occurrences, facts, events, life experiences and feelings. You may choose this
approach if you research on any subject, but it is more efficient on specific
subjects such as marketing, sociology, anthropology and psychology.
Quantitative research: Focusing on numerical data
This type of research methods highlights objective measurements and the
numerical analysis of data collected through interviews, polls, questionnaires and
surveys. Choose this approach if you wish to collect statistical data on any
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