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Multilingual Customer Support Services .pdf

Original filename: Multilingual Customer Support Services.pdf
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Multilingual Customer Support Services: Essential Facts and Truths

Multilingual contact centers strive towards offering outstanding customer services to its
customers all the time. Obviously, a contact center has to communicate with hundreds of
customers round the clock, and not necessarily everyone knows English. In such a situation,
telecallers having multilingual proficiency would be apt for inbound customer support services.
The 2014 survey on the consumer survey has found that 74% of customers are likely to buy
from a contact center that is proficient in their domestic language. On the contrary, when
customers find it difficult to explain their problems in their own native language then they
rescind the phone calls immediately in the midst of a live talk with virtual call centers.

Multilingual Contact Centers are Winning Hearts
Several new businesses have mushroomed in the last few years. Interestingly, these business
enterprises have never kept them limited to any geographical boundaries or language barriers.
For this very purpose, business owners and entrepreneurs outsourced their multilingual
customer service to meet the demand of the clients and consumers alike.
The ICMI survey has recently pointed out that 58.4% of consumers feel loyal to the brand when
the latter initiates dialogue in customer’s native language via multilingual call centers and
highly skilled staffs. Once the customers put their faith in the firm, then it could really do
wonder for the firm’s credibility and goodwill.
Multilingual Call Centers Understand Customer’s Psychology Better
Customers, by nature, wish to speak in their local language to English. During a live interaction
with consumers, it is essential for the firm to talk to customers in their own language. It paves
the way for an amicable conversation without any possibility of miscommunication. Even a
slight fall in customer’s expectation could be detrimental to the company’s overall prospect.
The new statistics say that 50% of consumers are likely to forsake a brand if the latter fails to
address their concerns. So, a company has to anticipate in advance the customers’ actual
requirement and problems during a live chat itself. A company may not be by itself adept at
such things. That’s the primary reason why they prefer outsourcing customer support services
for astute handling of consumer’s grievances and issues. Another crucial advantage of a contact
center is its 24-hour availability. Around 75% of consumers believe that it is critical to offer the
right services to customers at the right time.

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