Job Ad CD Equals .pdf

Campaign Director
Are you an energetic and confident person looking for a career in the live events/
experiential marketing industry?
Are you from a brand activation or experiential background with, experience in festival
activations and roadshows?
Do you have an engaging and creative personality, are you organised and innovative?
A rare opportunity has arisen for a successful Campaign/Account Director or strong Senior
Account Manager to join Equals, the experiential marketing services arm of Peppermint
Event Ltd, one of the most innovative 360 degree event services companies in the UK and
a trading division of Conviviality PLC.
By combining the breadth of experience and knowledge of Equals and Peppermint, we
are able to provide a winning formula for successful activations across a wide range of
locations including outdoor events and festivals, high foot fall areas, shopping centres and
pop ups. Our clients include Moët Hennessy, Heineken, Super Cell, Pernod Ricard and
many more global brands.
With this in mind we are looking for an energetic and career-driven Campaign Director
who enjoys festivals, live events (brand activation, retailtainment, brand experience,
corporate, contract, sports, agency and consumer). Reporting into the Client Services
Director, you will be responsible for effectively delivering on campaigns and managing
your tasks and time with a high degree of autonomy, consistency and attention to detail.
The Campaign Director will be a key day to day client contact at senior brand manager
and marketing manager level across multiple Clients. The Campaign Director will build and
maintain strong relationships with their clients, developing a culture of trust and leading
client entertainment and lead positive relationships with team members and with all other
key stakeholders, and maintaining the agency's ways of working. Other key responsibilities
include:
•
•
•
•
•
•
•
•
•

•
•
•

Support the Client Services Director in the day to day running of the agency.
Direct and lead the delivery of your projects (on brief, on time, in budget)
Strong business development and client service skills
Lead the scoping of projects in response to briefs using key response tools
Oversee regular project status meetings with your team and work closely with
internal and external partners to ensure all deadlines are met
Lead your team in producing thorough, quality internal and external evaluations for
completed projects
Ultimately accountable for each Client's budget and portfolio P&L, ensuring all
budgets stay on track and projects deliver their GP and contribution targets
Understand the financial context (e.g. targets set) and be able to talk about it
confidently using the appropriate terminology
Work with the senior managers reporting to you to scope and sign off full budgets,
with input from all other appropriate departments, including clearly outlined R&R
planning
Competently lead Client strategy and include the strategy and planning team
when appropriate
Ensure strategic targets remain on track as projects progress
Provide line management for your team, understanding and adapting to their needs
and holding regular one-to-one meetings