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salesforce automation tools PDF.pdf

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Salesforce Automation Tool: HubSpot
HubSpot is widely recognized inbound marketing platform which offers
many marketing automation features and capabilities. Hubspot is a
comprehensive platform which offers a complete suite of integrated
marketing tools like SEO, email marketing, blogging etc. This improves
marketing effectiveness and efficiency.
Key Features

 Hubspot integrated with Salesforce enables easy personalization of
emails hence data is directly synced from Salesforce.
 Hubspot helps in easy monitoring of leads, performance and landing
pages, and performance in one.
 The marketing automation tool also offers content management
system for streamlining content creation.
 Hubspot offers to a record of every sales interaction occurred and vice
 The marketing tool converts, tracks, and categorizes leads.