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4 Attribution Models to Fuel Your Google Adwords Campaigns In the world of marketing, with the building status and the espousal of digital marketing models, attribution has become the talk of the town.
Understanding Marketing Multi-Channel Attribution Modeling of Salesforce Multi touchpoint attribution modeling is basically a set of rules which holds the authority of assigning credit to various touch points a customer had been through before its final conversion.
International Journal of Advances in Engineering &
Demystifying Multi-Touch and Other Attribution Models It is essential for the business owners to understand the importance of an effective marketing campaign.
4 Marketing Attribution Trends For 2018 The data-driven era has created a need for a high-quality marketing analytics.
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