TH Creds 1 June 2015 (2) (1) (PDF)

Talenthouse

The world’s creative department

Art Works

Talenthouse is a global online collaboration platform
and creative
community
of
artists,
filmmakers,
Art/Design
Music
Photography
musicians, designers and photographers spanning
175 countries. We host and manage creative briefs for
brands and celebrated icons. In response to these
briefs, our community delivers on-brand content –
reliably and at scale – to drive creative innovation and
meet the evolving needs that brands have to power
their paid, owned, shared and earned media channels.

2

Talenthouse is a global online collaboration platform
and creative community of artists, filmmakers,
musicians, designers and photographers spanning
175 countries. We host and manage creative briefs for
brands and celebrated icons. In response to these
briefs, our community delivers on-brand content –
reliably and at scale – to drive creative innovation and
meet the evolving needs that brands have to power
their paid, owned and earned media channels.

3

Talenthouse is a global online collaboration platform
and creative community of artists, filmmakers,
musicians, designers and photographers spanning
175 countries. We host and manage creative briefs for
brands and celebrated icons. In response to these
briefs, our community delivers on-brand content and
concepts, reliably and at scale, to drive creative
innovation and meet the evolving needs that brands
have to power their paid, owned, shared and earned
media channels.
4

Work by Joel Sossa Mexico

Today…

Brands

Creators

Consumers

5

Brands require on-brand and
on-brief concepts and content
at scale to power paid, owned,
shared and earned channels.
Creators are seeking the
opportunity to create, be
recognized and rewarded.
Consumers are engaging with
brands on their own terms.

Photography by Joel Sossa Mexico

Today…

Brands

100+ Global Brand Clients

Talenthouse Members
Creators

Consumers

Talenthouse Chat Audience

Talenthouse Global Audience
Engagements Past 30 Days
Reach Past 30 Days
Talenthouse Followers

6

446,980
54,498

931,526
9,541,117
84,356,450
192,305

The Modern
Content Ecosystem

Impact

Volume
TV

OOH

Print

Cinema

Pro
Content

Talenthouse
Premium Content

UGC
User Generated Content
7

Facebook

Twitter

Instagram

YouTube

etc.

Above
the Line

Paid
Owned
Shared
Earned

Photography by Joel Sossa Mexico

The Talenthouse
Creative Invite

The Challenge:
Deliver reliable on-brand and on-brief
concepts and content to power
paid, owned, shared, and earned
media channels

8

The Solution:
The Talenthouse
Creative Invite

Work by Aliona Kononova Moldova

The Talenthouse
Creative Invite
Sharing

Strategy

Submission
Review

Submission
Period

Selection

1–2 weeks

2-6 weeks

Weekly
galleries / artist
spotlights

Social content
calendar activation /
submission driving
& promotion
Magazine
features /
guest judge
activation

Announcement

1 week

Host / jury 

to select artwork /
artist(s)
Mainstream
/ brand fans
participation

Life changing
stories, social
impact, content
license

The Talenthouse community delivers on-brand content reliably and at scale.
9

Work by Aliona Kononova Moldova