De Rigo Brand Guide e version .pdf

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ORDER ONLINE WITH THE DE RIGO WEBSTORE

Simply by visiting www.webstore.derigo.com you are able to order
products and also view brand materials such as the latest catalogues, show
material and brand information
Free Delivery
For every order placed via the Webstore there is the added benefit of free
delivery at all times.
Easy Ordering
Simply log on, browse the collections, pop the frame/s you would like into
the basket and go to checkout!
View Your Order History
Take a look back at past orders and view each Webstore frame you’ve
ordered at a quick glance.

Founded: Italy 1983

Born in 1983, this Italian brand emerged at a prime period
seeing sunglasses transform from a simple accessory into a
fashion statement.
During the 1990s Police became a true phenomenon with their
iconic blue mirrored lenses: a planetary and trailblazing success
that has been a trademark for the brand ever since. Over the
years, Police has created a complete lifestyle concept, which now
includes fragrance, watches, jewellery and small leather goods.

BRAND
POLICE

MALE
Y

FEMALE AGE RANGE
Y

18+

AVERAGE SRP SUN

AVERAGE SRP OPTICAL

£130

£152

Founded: Switzerland 1860

De Rigo and Chopard have worked closely together for a
decade, creating beautiful eyewear reflective of the jewellery
Chopard is globally recognised for.
With a history dating back to 1860 this celebrated company
designs some of the finest jewellery in the world, carefully
setting the most beautiful of diamonds and precious stones.
A truly aspirational brand; the eyewear collections created by
De Rigo Vision for Chopard are a true reflection of the house;
embellished with opulent jewels, precious metals and the highest
quality materials; each finished by hand by a team of dedicated
eyewear specialists.

POLICE
POLICE
CHOPARD

BRAND

MALE

FEMALE AGE RANGE

AVERAGE SRP SUN

AVERAGE SRP OPTICAL

BRAND

Y
MALE

Y
FEMALE
AGE 18+
RANGE

£130
AVERAGE
SRP SUN

AVERAGE£152
SRP OPTICAL

£130
£425

£152
£386

Y

Y

18+
40+

Founded: London 1893

A British luxury goods brand, specialising in
ready-to-wear, custom and bespoke menswear,
leather goods, and accessories; dunhill is based in
London, where it also owns and operates a leather
workshop.
Together with De Rigo, dunhill has created an
eyewear collection perfect for the cosmopolitan
gentleman. A mix of modern elegance, uniqueness,
attention to detail and high quality; dunhill’s rich
heritage combined with it’s subtle, high fashion
nature has made for an exciting new partnership
between two iconic brands.

BRAND

MALE

FEMALE AGE RANGE

AVERAGE SRP SUN

AVERAGE SRP OPTICAL

POLICE

Y

Y

18+

£130

£152

CHOPARD

Y

Y

40+

£425

£386

AVERAGE SRP SUN

AVERAGE SRP OPTICAL

£130
£265

£152
£230

BRAND
POLICE
DUNHILL

MALE
Y

FEMALE AGE RANGE
Y
N

18+
35+

Founded: Italy 1927

Since the early 1980s Furla has expanded the Italian
accessory market to launch a franchising network.
Furla creates beautifully designed handbags, shoes and
accessories for the young, fun fashionista. As a brand
Furla is growing in popularity and awareness across the
market; strongly recognised in the UK and in Europe.
The Furla eyewear collections takes their inspiration
directly from the catwalk; cohesively linking the eyewear
with the season’s fashion focus, built around a core of
cool, smooth lines and a classic, pastel colour-palette.

BRAND

MALE

FEMALE AGE RANGE

AVERAGE SRP SUN

AVERAGE SRP OPTICAL

POLICE

Y

Y

18+

£130

£152

CHOPARD

Y

Y

40+

£425

£386

DUNHILL

Y

N

35+

£265

£230

AVERAGE SRP SUN

AVERAGE SRP OPTICAL

£130
£149

£152
£127

BRAND
POLICE
FURLA

MALE
Y
N

FEMALE AGE RANGE
Y

18+
25+

Founded: Venezuela 1980

“I have a responsibility to the woman of today - to make her
feel confident, modern and above all else beautiful.”
“I have a responsibility to the woman of today- to make her
feel confident, modern and above all else beautiful.”

“It’s a mystery. Nobody can describe fashion, really. It changes

“I all
have
responsibility
to the woman
of todayto make her
thea time.
It’s very ephemeral.
It’s magic.
It’s madness.”
feel confident, modern and above all else beautiful.”
After designing the wedding dress of
Founded:
Venezuela,
1939
“It’s a mystery. Nobody can describe fashion, really. It changes
Caroline Kennedy,
Carolina
Herrera
fast became
all the time. It’s very ephemeral. It’s magic. It’s madness.”
recognised for her stunning designs and couture
Founded:Over
Venezuela,
“It’s a mystery. Nobody can describe fashion, really. It changes
creations.
the next1939
20 years her eye for
theone
wedding dress ofall the time. It’s very ephemeral. It’s magic. It’s madness.”
detail and History:
passionateAfter
visiondesigning
has made her
Caroline
Kennedy,
Carolina
Herrera
fast became
of the most successful designers in the world.
recognised
for her
History: After
designing
thestunning
weddingdesigns
dress ofand couture
creations.
Over
the aHerrera
next
years
her eye for
CarolineHerrera’s
Kennedy,
Carolina
became
Carolina
designs
offer
chic, 20 fast
detail
and
passionate
vision
has couture
made her one
recognised
for her
designs
well-heeled
style,
alongstunning
with a sense
of and
ofOver
thesensibility
most
successful
designers
the world.
creations.
the next
her eyeinfor
classic
feminine
for20
heryears
devoted
detail
passionate
vision eyewear
has made her one
base
of and
female
clients. Carolina’s
Reach:
15,000
distribution in
of the most
successful
designers
in
the of
world.
provides
aGlobal
feminine
approach
to highpoints
fashion,
over
205 countries
worldwide
BRAND
FEMALE AGE RANGE AVERAGE SRP SUN AVERAGE SRP OPTICAL
clearly present
throughout
herMALE
collection
Global Reach: 15,000 points ofofdistribution in
POLICEand epitomizing glamour with a hint
Y
Y
18+
£130
£152
over 205 countries worldwide
sophistication.
Y

CHOPARD

DUNHILL

SRP £125 - £159
SRP £125 - £159

FURLA
BRAND
POLICE
CHNY

Y

40+

£425

£386

£265

£230

£149
AVERAGE SRP SUN

£127
AVERAGE SRP OPTICAL

£130
£152

£152
£140

WOMEN AGED 25+
Y

N

35+

WOMEN AGED 25+

N
MALE
Y

Y
25+
FEMALE AGE RANGE
Y

18+
25+

Founded: Paris 1997

Zadig & Voltaire’s Eyewear Collection prides itself on
the finest details. Innovative stylistic elements reflect
the brand’s contemporary, urban identity, for a casualchic yet rock ‘n’ roll effect. The sunglasses and frame
collection blend the classic with the modern and the
elegant with the casual.
As a brand its inspiration is built upon the romantic
world of Zadig, a story written by the French writer
Voltaire. There
are 269 boutiques
worldwide
plans
BRAND
MALE
FEMALE with
AGE RANGE
for large expansion over the next 5 years.

AVERAGE SRP SUN

AVERAGE SRP OPTICAL

POLICE

Y

Y

18+

£130

£152

CHOPARD

Y

Y

40+

£425

£386

£265

£230

£149

£127

£152
AVERAGE SRP SUN

£140
AVERAGE SRP OPTICAL

£130
£145

£152
£137

“Zadig & Voltaire is a
contemporary
fashion
fairy
DUNHILL
Ytale…”N
35+
FURLA

CHNY
POLICE
ZADIG & VOLTAIRE

N

BRAND

Y
MALE
Y

Y

25+

Y
25+
FEMALE AGE RANGE
Y

18+

ZADIG_20x30_PUCVX647V03.indd 1

04/07/16 14:46

Founded: Paris 1889

One of the most influential designers of the 1920s and
1930s, Jeanne Lanvin’s skillful use of intricate trimmings,
virtuoso embroideries and beaded decorations in clear,
light, floral colours became a Lanvin trademark.
Lanvin’s eyewear collection features oversized hinges,
strong cuts and antiquated metals that create stunning,
distinctive eyewear.
simply
BRAND Opulent, niche
MALEglamour
FEMALE
AGE RANGE
embodies Lanvin’s distinctive eyewear range and grants
POLICEtowards its highly influential name.
Y
Y
18+

AVERAGE SRP SUN

AVERAGE SRP OPTICAL

£130

£152

CHOPARD

Y

Y

40+

£425

£386

DUNHILL

Y

N

35+

£265

£230

FURLA

N

Y

25+

£149

£127

Y

Y

25+

£152

£140

£145
AVERAGE
SRP SUN

AVERAGE£137
SRP OPTICAL

£130
£245

£152
£210

CHNY
ZADIG & VOLTAIRE
POLICE
LANVIN

BRAND

Y
MALE
Y

Y
FEMALE
AGE 18+
RANGE
Y

18+
25+


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