Business Plan .pdf

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Original filename: Business Plan.pdf
Author: daniel molapo

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Brand Profile Summary
Digital Fusion App (www.digitalfusionapp.com) is a digital marketing agency which offers premium
online marketing services. As most businesses start to market their products and services online,
they will require digital marketing experts to help them make this transition. Digital Fusion App
strives to be improve every companies’ online presence with innovative marketing techniques which
produce results. The main service is mobile app development, there are millions of eCommerce
stores owners worldwide who will be interested in this service.

Services
Digital Fusion App currently offers the following services:
-

Mobile App Development
Search Engine Optimization
E-commerce website development
Content
Pay Per Click Management

Outsourcing Cost

All the services offered will be outsourced to a reputable company with a good track record and
portfolio. Below are the costs to outsource each service.

Mobile App Development

18% of Cost Price

Search Engine Optimization

35% of Cost Price

E-commerce website development

35% of Cost Price

Content

30% of Cost Price

Pay Per Click Management

Cost Depends On Project Budget

Goals & Objectives

-

To become one of the leading digital marketing agencies globally and expand by providing
more services.
To always provide quality services to each client and ensure customer satisfaction.
Generate a minimum of 500 quality unique visitors per day to the website after launch

Marketing
Digital Fusion App will be marketed using the following marketing solutions:
-

Animated Banner Ads
Email Marketing
Social Media Marketing

Advertising will be done only on websites with quality targeted traffic and a minimum of 100 000
unique visitors per month. The main countries which advertising will concentrate on are United
States, United Kingdom and Australia. 20% of the monthly profits will be put back into advertising in
order to guarantee that the business grows on a monthly basis.


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